Explore Our New Branding Case Study: Ora Coffee RoastersExplore Our New Branding Case Study: Ora Coffee Roasters
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Paula's avatar
Paula Jubera
• Mar 18
New branding case study now live. Ora — Coffee Roasters
A brand designed not just around coffee, but around the space, the people, and the ideas that happen within it.
Built on contrast: structured yet expressive, functional yet fluid.
Would love your thoughts.
Brand DesignbrandstrategistGraphic Design
Sahil's avatar
Sunstroke logo
Sahil Undhad
• Mar 18
class!
Paula's avatar
Paula Jubera
• Mar 19
Thanks Sahil! ✨
Yunus's avatar
Yunus Ay
• Mar 19
The distressed, sketch-style human illustrations you used are cohesive on their own, but since the overall branding feels modern and asymmetric, it created a slight imbalance for me. Of course it’s a minor detail—but as you know, details can sometimes be dangerous :)
Paula's avatar
Paula Jubera
• Mar 19
Thank you for the thoughtful feedback Yunus, I really appreciate it!
You're absolutely right that the distressed, sketch-style illustrations introduce a different visual tone. This contrast was intentional, aiming to introduce a more human layer. That said, I understand your...
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