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A bold and modern food advertisement designed to make a restaurant’s menu visually appealing and attention-grabbing. I created a fresh color palette, custom typography, food-focused composition, and promotional elements to give the design a unique and memorable look.
Skills: Graphic Design • Food Advertising • Social Media Design • Typography • Visual Composition • Branding
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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Aurora Engineering| Social Media Content & Brand Strategy
Building a strong construction brand takes more than showcasing completed projects, it requires content that communicates expertise, reliability, safety, quality, and innovation.
For Aurora Engineering, I developed a professional social media content direction designed to establish the brand as a trusted construction and engineering partner while making technical topics accessible and engaging to its audience.
The content focuses on key themes including construction planning, project execution, qualified engineers, sustainable construction, material quality, infrastructure, and construction best practices.
The strategy was built to:
• Strengthen Aurora Engineering’s professional brand presence
• Educate potential clients about construction and engineering decisions
• Showcase technical expertise through easy-to-understand content
• Build trust through professional and human-centered visuals
• Create consistent brand recognition across social media
• Encourage inquiries and potential project consultations
• Position the company as knowledgeable, reliable, and detail-oriented
The visual identity combines deep navy, warm gold, clean typography, architectural imagery, and engineering-focused photography to create a premium and authoritative appearance.
This project showcases my approach to social media management, content strategy, construction marketing, brand storytelling, visual content creation, and Instagram content planning.
#SocialMediaManager #SocialMediaManagement #SocialMediaStrategy #ContentStrategy #ContentCreation #ConstructionMarketing #ConstructionIndustry #ConstructionCompany #Engineering #EngineeringMarketing #CivilEngineering #ConstructionManagement #ProjectManagement #Architecture #Infrastructure #BuildingConstruction #SustainableConstruction #ConstructionBranding #B2BMarketing #B2BContent #IndustrialMarketing #BrandStrategy #BrandIdentity #VisualStorytelling #InstagramMarketing #InstagramContent #SocialMediaContent #DigitalMarketing #ContentMarketing #BusinessMarketing
amazing
I engineered an end-to-end performance ad suite combining high-contrast visual storytelling with conversion-focused design layouts:
High-Impact Visual System: Utilized a bold, minimalist black-and-white editorial aesthetic built for maximum scroll-stopping power in mobile feeds.
Trust & Conversion Triggers: Integrated prominent badges ("Dermatologist Tested", "Vegan & Cruelty-Free") and value-led headlines ("Gentle From Day One") to overcome buyer friction.
Frictionless Action Paths: Positioned clear, prominent CTAs ("Shop Baby Care", "Discover The Difference", "Explore Collection") formatted for 9:16 vertical and 4:5 feed viewports.
The Result:
A scalable visual asset library bridging high-end brand identity with measurable direct-to-consumer (DTC) performance marketing.
Mankay is a ceramics brand from Brazil. As the business grew beyond its original offering into a studio, school, and community space, it needed a visual identity that could better reflect that expansion.
The redesign was created to strengthen Mankay’s positioning while preserving its artisanal character. The goal was a contemporary, minimalist system with room for the materiality, care, and sensory quality :)
Great attention to detail!