The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
The Beloved Gifts Visual Identity
A bold and playful identity created for a gifting brand centered around thoughtful gestures and meaningful moments.
The direction combines expressive colors, intentional typography, and a vibrant visual system designed to make the brand feel joyful, memorable, and premium across packaging and digital touchpoints.
The goal was simple: make gifting look as special as it feels.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
When does a hand-drawn logo make sense for a brand?
In this case, a Barcelona-based creative studio founded by a team with decades of combined experience approached me wanting a hand-drawn identity that would feel unexpected for a team like them, a way to signal creativity and distinction.
They came with a strong concept: the sediment at the bottom of a wine glass. What stays after everything else fades. A nod to what good work leaves behind after years of experience.
The entire identity is built on hand-drawn illustration, so the logo needed to do something different. With so much personality already living in the visuals, we went for a logotype with weight and presence, something that could anchor the brand and communicate their expertise.
The hand is still there. Just in a different form.
Do you think hand-drawn elements are being used more as a trend than as an intentional choice?
Looks super cool! Love the craft behind every branded element, from type to illustration. I believe it makes the brand very strong and consistent
Created this logo concept for an e-commerce community challenge on farcaster back in 2023
The idea was to capture the different sides of an e-commerce focused community in one simple mark: a coin + C + smile.
🔥 🔥
LUMO — AI Career Coach & Learning App 🤖✨
LUMO is an AI-powered career development app concept designed to make professional growth feel more personal, structured, and motivating.
The idea was to move away from the typical “serious career platform” look and create an experience that feels more like a supportive companion — with a friendly AI character guiding users through their next steps.
The product brings career planning and learning into one connected experience:
• personalized career recommendations based on the user’s profile;
• profile strength and progress tracking;
• curated courses and bite-sized lessons;
• personalized career roadmaps with clear milestones;
• skill building and opportunity discovery;
• a friendly AI coach that makes the experience feel more human.
Visually, we balanced a clean product interface with soft gradients, warm pink accents, and a playful 3D AI character to give LUMO its own personality without distracting from the product itself.
The result is a career platform that turns a complex question — “What should I do next?” — into a clear and approachable journey. 🚀
Would you trust an AI coach to help plan your next career move? 👀
The idea of making a career app feel more like a companion than a platform is pretty smart. The 3D character fits that direction really well too.