Playful Branding Project for Children's Snack Line: Crumo

Playful Branding Project for Children's Snack Line: CrumoPlayful Branding Project for Children's Snack Line: Crumo

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Marta Wasilewska

• May 14

Crumo is a playful and colorful branding project for a children’s snack line designed for kids aged 6–12. The goal was to create a fun, engaging, and memorable visual identity that transforms ordinary snack time into an exciting adventure.

Completed work

Brand Design Graphic Design Product Strategy Adobe Photoshop Adobe Illustrator branding freelancerlife portfolioreview

Georgia Mashford

• May 11

I had my fingers touch quite literally every piece of this brand.

After wrapping the full brand story, visual identity, website, way-finding signage, and print collateral for Spa Soleá, I had the chance to photograph the space and bring the visual world to life through imagery.

Sharing a few of my favourite shots here, and the full project if you want to see how it all came together!

Photography Adobe Photoshop Adobe Lightroom

Daniel G Bright

max

• May 11

Wow, I could really use a message right now as well lol

Georgia Mashford

• May 10

Long overdue sharing my project with Spa Soleá for Fairmont Hotel Vancouver! This project was fast, intense, challenging in maany ways as a team of just me, myself, and I, BUT I'm so stoked with how it turned out! Check it out 🙌

Brand Design branding graphicdesigner

Ashlyn Jackson

pro

• May 11

Very calming logo design!

Révolté

pro

• May 10

What if the logo wasn't one pose, but six different emotional states of the same character?

That was the core decision on SERO.

A mental health brand. But not the usual: no soft gradients, no open windows, no people looking peacefully at the horizon.

The brief was emotional calibration. Precise. Clinical. But warm.

So I built a character with mismatched eyes. Left: a flat black void. Right: a white oval with a heart as the pupil.

One part that closes. One part that stays open. That's the whole brand in two eyes.

Six poses. No canonical lockup. All six are the logo. Riso ink imperfection as intentional texture — not production error, brand specification.

Would you have locked one pose, or let all six live?

Check it out

Brand Design Illustration mentalhealth

Sharon Olusanya

• May 11

This is a masterclass in building Visual Trust through vulnerability. Letting all six poses live was the right move. It shifts the Structure from a 'corporate mask' to honest emotional calibration. That Riso texture as a brand spec not an error gives it incredible Visual...