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Built this AI animation video ad for FlexPro Meals inspired by the energy of a Braveheart-style battlefield, reimagined as Healthy Army vs Junk Army.
The concept was to turn the everyday food struggle into a dramatic, funny, and visually cinematic fight scene where healthy meals feel like the heroes and junk food becomes the enemy.
I used AI to bring the whole world to life through character design, animation direction, storytelling, and ad-style pacing, aiming to create something that feels entertaining first while still clearly selling the product.
This is the kind of creative work I love most:
high-concept ads, character-driven storytelling, and AI-powered video production that helps brands stand out.
#AIAnimation #VideoAd #CreativeDirection #AIVideo #Advertising #BrandStorytelling #FlexProMeals #ContentCreation #AIContent
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
This was a case study I developed for my students during my AI image course at Helsinki Summer University.
Together we explored how an editorial visual language can continue consistently from image to image and further into moving image within AI-based visual production. The focus was not the technology itself, but authorship — how AI can be used consciously as part of a creative process.
For me, AI is not about generating images, but about how visual worlds are directed, shaped and continued by the maker.
Alongside my artistic work, I now offer trainings as well as commissioned visual and animation projects for clients working with AI in their visual production.
Eden
Laura Rautjoki & AI, 2026.
This project is a cinematic AI-generated advertisement for KOFFEE, a premium iced coffee concept created using Kittl Video.
The video uses dynamic coffee splashes, floating beans, and atmospheric motion to transform raw coffee energy into a final luxury product reveal. The goal was to design a clean, scroll-stopping beverage commercial with strong lighting, smooth transitions, and a premium café aesthetic.
View project:
:- Project
Looks so good!
Gentle Feast — Premium Cat Nutrition (AI Video Ad)
For this challenge, I created a short cinematic product ad for a fictional premium cat food brand called Gentle Feast.
The concept focuses on a minimalist luxury aesthetic, combining floating ingredients, subtle product motion, and a playful cat moment to create a clean, scroll-stopping visual.
The core visuals and animation were created using Kittl AI Video, with light post-production polishing in CapCut.
Project link:
https://app.kittl.com/project/cmmonf6va6znh0ia8qgsec28o
#kittlchallenge #aivideo #motiondesign
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