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It started with a simple question: how do you make an event feel like an experience before it even begins?
For this Skill Up Session, I wanted the design to do more than just communicate the event details.
I wanted it to feel intentional, youthful, bold, and consistent.
So I developed the event branding from the main flyer into a complete visual system: speaker designs, session excerpts, and supporting creatives, all carrying the same color, typography, imagery, and overall tone.
The goal was simple: make every piece feel like it belongs to the same story.
From the green visual direction to the bold typography and carefully placed elements, every detail was designed to make the event recognizable across every touchpoint.
This was one of those projects where I got to explore not just graphic design, but how design can create a visual identity for an experience.
A little throwback to a project I really enjoyed working on. 🌱
Event Branding Design — Skill Up Session
Got an event, brand, or idea that needs a visual identity people can connect with?
Let’s handle your next design project.
A series like this is really judged on the fifth flyer, not the first: by then people should clock the green before they read a word, and the system has to hold up when someone crops it for a story. The fixed portrait treatment is what buys you that. Did you lock the palette...
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A beautiful website can lose a surprising amount of its character on a phone.
Not because it’s broken.
The buttons work, the sections stack, and everything technically fits. But the rhythm feels flatter, the hierarchy becomes weaker, and the mobile version starts to feel like a leftover from the desktop.
I wanted to avoid that with Sirnik, TOSOO, and APVist.
Each project needed its own mobile edit: deciding what belonged first, what could be simplified, and which visual moments were worth protecting.
I brought a few of those screens together in this short reel.
Different brands and different visual systems, but the same goal:
The mobile version should feel designed - not adapted.
If you’re working on a website and want that same level of care across every screen, let’s talk!
Logo Options in action for a Creative Director & Producer in NYC
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Really love logo B
I designed a startup from idea to launch with CapCut Design Studio.
Meet Canopy, a smart navigation app that helps you find cooler, more shaded routes through the city instead of simply choosing the fastest one.
The idea is simple:
12 min · 28°C · Direct Sun
vs.
14 min · 22°C · Shaded
2 minutes longer. 6°C cooler.
For the challenge, I built the full Canopy identity from the ground up, including the brand system, product visuals, launch campaign, and pitch deck, all connected through one consistent visual language.
Canopy. The coolest way home.
Hey @Sevki Sahinbas, don't forget to submit your work here: https://www.capcut.com/submission-campaign/254375116548