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Onboarding is more than pretty slides.
I designed this onboarding experience for Fundify about two years ago, and looking at it today, the thinking still holds up.
The goal was simple: help users understand what the product does before asking them to explore it.
Fundify brings crypto, gift cards, bill payments, and betting wallet funding into one experience, so the onboarding needed to communicate those core values quickly and clearly.
Each screen tells part of that story without overwhelming the user.
Because good onboarding isn't just about showing features.
It's about creating clarity, trust, and enough curiosity to keep going.
Two years later, and I still stand by the decisions behind this one.
What do you think?
PRO Design 😍
Thank you!
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What should a platform for tokenized private equity look like?
Probably not like another traditional bank.
For ICME, the client wanted a visual direction that felt modern, disruptive, and native to a new kind of financial market.
The challenge was finding the balance: make the experience bold enough to feel different, while keeping a complex product understandable and credible.
I developed a digital-brutalist direction with retrofuturist touches - oversized typography, hard contrast, pixel textures, raw layouts, blue gradients, and controlled motion.
I worked with Arash Attar and the ICME team across the landing page and parts of the wider product interface. This video focuses specifically on the landing-page experience.
The goal was to:
— Explain tokenized private-company equity more clearly
— Create a memorable visual identity for the product
— Speak to both investors and founders
— Make financial technology feel ambitious rather than conventional
Would this visual direction make you want to explore the product - or should financial platforms feel more restrained?
This is amazing, man.
Good job!
I started messing around with a concept for a crossfit app as I've recently switched from strength training to crossfit style workouts.
Concept images from the onboarding using @adamlyttleapps Onboarding Questionnaire skill.
The artwork will be animated and looping on each page.
🎰 6 POSTS AGO I ASKED: LUCK OR A PATTERN?
Well… apparently, a pattern.
Another Asol Design project was hand-picked by the Contra team.
Feature #7.
And this time it’s our AI Voice Notes App, another mobile product concept built around the same principle I keep pushing:
Great mobile design isn’t just about making screens look beautiful.
It’s about combining product thinking, user behavior, growth logic, and strong visual execution into one clear experience.
7 features later, I think the pattern is becoming pretty obvious. 👀
Thank you, Contra team, for noticing the work again.
More mobile product experiments, growth thinking, and probably a few more Contra features are coming. 👀
Next stop: #8?
#mobileappdesign #productdesign #uxdesign #uidesign #growthdesign #iosdesign #aidesign #figma #asol_design
Congrats 🎉
