A or B? Two brand directions for a wellness practitioner. Drop your pick in the comments. Curious...A or B? Two brand directions for a wellness practitioner. Drop your pick in the comments. Curious...
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Bernice's avatar
Bernice Ebenezer
max
• 9h
A or B? Two brand directions for a wellness practitioner. Drop your pick in the comments. Curious what you see first.
moodboardbrandidentitylogo
Direction A
Direction B

5 votes

Ends in 1d

Ganesh's avatar
Ganesh S
• 9h
I prefer A, as many of the wellness brands are themed with soft, neutral palette. But both are looking good to be honest.
Bernice's avatar
Bernice Ebenezer
max
• 2h
Thank you!
Bernice's avatar
Bernice Ebenezer
max
• 2h
That was the initial idea. The client wanted to stand out from the crowd.
Rohan's avatar
Rohan Ahmed
pro
• 1h
Direction A feels more distinctive to me—the softer palette and clearer type hierarchy give the wellness brand a calm, ownable point of view.
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TRUEFRAME
max
• 41m
direction B has the best green cover.
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