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Gemstone Gymnastics needed a website that worked as hard as their coaches: easy for parents to navigate, simple to book, and built to hold up on mobile.
The existing site had outdated design, inconsistent elements, and no clear path for parents to find classes or take action.
What I did:
Rebuilt the site architecture around parent decision flow: classes, booking, coaches
Standardized design elements across all pages for visual consistency
Built an interactive class finder for age and skill-based navigation
Optimized for mobile performance and local SEO
Built on WordPress and Breakdance, optimized for speed with a lean plugin footprint
Result: A responsive, family-friendly site that reflects their mission and removes friction for the parents they serve.
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
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Calm Tech
🌿 2026 didn’t just solidify dopamine design – an opposite trend is rising alongside it: calm tech.
A quiet, minimal, almost “invisible” design that doesn’t overwhelm, but instead lets you breathe.
It’s showing up in productivity apps,
educational platforms,
wellness and mindful services,
and more and more – in web design.
What does it look like in practice?
It’s about the feeling of “I feel calm here” instead of “I need to click something right now”
✨minimal distractions
✨soft, muted color palettes
✨simple, intuitive interfaces
✨plenty of space and air
✨no visual noise
Design that doesn’t shout – but supports.
And in course design (including Kajabi), this approach works especially well in:
• education and complex topics
• psychology, coaching, therapy
• health and wellness
• meditation and mindfulness practices
• expert-led, in-depth programs
• audiences prone to overload
Where it’s not just about delivering information, but about not exhausting the user.
Because sometimes the best design is the one that gives attention back to the user.
Which one feels closer to you – calm and minimal, or expressive and dopamine-driven? 🤍
Super amazing 😍
I collaborated with @Valeriya on the Framer development side of FamilyCall — an AI-powered platform focused on helping families stay connected with elderly parents through meaningful, natural phone conversations.
My role focused on translating the creative direction into a polished and fully functional Framer experience. Working closely with Valeriya’s brand and UX/UI vision, I handled the Framer implementation, component creation, responsive behavior, interaction tuning, and overall site refinement across desktop, tablet, and mobile.
The project balanced emotional storytelling with a premium, modern interface. Many of the interactions and motion details required careful iteration to make the experience feel smooth, calm, and human — matching the product’s core purpose.
This was a highly collaborative build where design and development worked hand-in-hand, resulting in a refined Framer website that supported the warmth and clarity of the FamilyCall brand.
Great job, Sian.
Currently working on a redesign + development for Filmmakers Academy 🎬
Pretty cool getting to work with such a respected name in the filmmaking space, focusing on making the experience cleaner, faster, and easier to explore.
Will share more soon 👀
great work
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