The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Packaging series design - LUMELIA: Functional Herbal Tea
A premium packaging series (Green Tea & Jasmine, White Tea & Lotus, and White Tea & Lavender) designed for a functional beverage brand.
The goal was to step away from traditional, cluttered tea packaging and visualize the calming nature of the product. To achieve this, I built a clean, aesthetic narrative through detailed botanical and bird illustrations, soft pastel palettes, and elegant typography. Every visual element was carefully crafted to create a tactile, shelf-ready experience that instantly communicates inner balance and premium quality.
Looking for thoughtful, impactful packaging design that captures the exact essence of your brand and stands out on the market? Let's chat!
Outstanding presentation and craftsmanship.
thank you!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
Exploring two identity directions for Lumena Practice—a proactive healthcare brand designed to make care feel personal, clear, and achievable.
Both directions combine wellness with forward movement, but communicate the idea differently:
A — A minimal four-petal symbol that feels calm, modern, and expansive.
B — A softer floral mark with a subtle healthcare cross, creating a more immediate connection between human wellness and clinical care.
The goal is an identity that feels warm and reassuring, with the credibility of healthcare and the polish of a premium digital experience.
Which direction better balances warmth, wellness, and healthcare credibility—A or B?
9 voted
47%
10 voted
53%
19 votes
Closed
B for me. The healthcare cross adds instant clarity while still feeling warm.
Just wrapped up the brand design for OmZen, a tea & botanical wellness brand — the idea was bridging Eastern tradition with modern science, without being too traditional or too clinical. I posted the hand-drawn logo sketch last year (I know! I'm too lazy to add projects to my portfolio, and now I finally did...), and I'm kinda happy to see how it grew into this full brand system with a vibe and aesthetic that I think really works for the brand 🍃
Bridging Eastern tradition with modern science without tipping into cliche or clinical is a hard line to walk. What was the trickiest part of turning that old hand-drawn sketch into a full system?
Project Title: Brand Identity & Packaging Design – Break Room Cafe
Project Description:
Developed a vibrant and cohesive visual identity for Break Room, a modern cafe brand. The objective of this project was to establish a friendly, approachable, and memorable brand presence through custom typography, playful character illustrations, and versatile brand applications.
Key Deliverables:
Visual Identity & Logo Design: Crafted a custom, expressive logotype featuring a playful character illustration designed to evoke comfort and relaxation.
Apparel Design: Designed staff uniforms, including custom graphic T-shirts and embroidered polo shirts, ensuring consistent brand visibility.
Packaging Design: Created branded takeaway coffee cups featuring dynamic blue-on-white graphics and catchy brand messaging ("Sip. Slow. Smile.").
