I'm Usman Qamar, a graphic and visual designer from Lahore, Pakistan, working remotely with clients worldwide. My work is brand identities and social media content — the kind of design a business runs on every day: logo systems, Instagram poster-and-reel systems, marketing creatives and website UI.

Before design took over, I played badminton at national level in Pakistan, then moved to Scotland on my own to study. I graduated with an HNC in Digital Design and Development from North East Scotland College, ran my college badminton club, worked part-time at Pizza Hut (Team Member of the Month, three months running), and volunteered for Scottish charities along the way. That mix — discipline from sport, craft from design, and two years of understanding UK audiences — is what I bring to client work now.

Recent projects I'm proud of: the complete Instagram content system for Flamebox, a food brand; the full identity and website UI for Beauty K, a Korean beauty brand built for the Dubai market; and luxury logo work for a furniture brand concept.

I hold the Google AI Professional Certificate and a certification in Full Stack Digital Marketing & AI, and I'm currently completing the Google UX Design Certificate. Tools of the trade: Photoshop, Illustrator, Figma, Premiere Pro and Unreal Engine.

My rule: design has a job to do. If it doesn't work, it doesn't ship.

Currently open to new freelance projects — branding, social content, UI. My inbox is open.

#GraphicDesigner #BrandIdentity #FreelanceDesigner #SocialMediaDesign #UIDesign