AI Analytics Dashboard

One blue runs from the logo to the chart line.

Revenue, active users, conversion rate and income sit in a row of cards above the trend chart. The cards answer where the numbers stand. The stepped line answers how they got there, holding each period's value until the next, with a tooltip on a dashed guide line for the exact figure.

The identity pairs a four-arc mark with a condensed wordmark, drawn to the same top and bottom lines on the construction grid. The top arc's blue comes back in the slogan tile, the chart line and the main button, so the brand and the product share one accent.

Designed by the Hue & Machine team.

#DashboardDesign #DataVisualization #SaaS #Analytics #AI #WebApp #BrandIdentity #UIDesign #ProductDesign #FigmaDesign

Photographer Portfolio Website

"Capturing light, emotion, and the moments you never want to forget." That line set the tone, and the layout follows it.

The hero is one motion-blurred portrait washed in red. The photographer's name runs across the bottom in a condensed white face, so large the screen cuts it off. The photo keeps its soft focus, and the name still reads first.

Thin grid lines split the page into narrow columns, and the small copy sits justified inside them. The loose photo gets a strict structure to lean on.

A single round red button with an arrow sits right on the letters and marks where to go next.

Designed by the Hue & Machine team.

#WebDesign #Photography #PortfolioWebsite #EditorialDesign #Typography #UIDesign #ProductDesign #CreativeDirection #ResponsiveDesign #FigmaDesign

The heavy condensed white FLORENCE over the red portrait is bold, and keeping the same red across phone, laptop and type tile makes the case study read as one system. Did the red come from the photographer's own work, or was it your call?