Team Sections: Professional Only or Professional + Personal? A team section can build trust in di...Team Sections: Professional Only or Professional + Personal? A team section can build trust in di...
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Team Sections: Professional Only or Professional + Personal?
A team section can build trust in different ways.
Version A - Professional. Focuses on the coaches’ professional experience - their expertise, years of practice, and approach to working with clients.
Version B - Professional + Personal. Keeps this information but adds a Weekend Mode with personal photos, interests, and small stories about life outside work.
For a coaching website, both sides matter: expertise shows competence, while personality helps visitors feel a human connection.
Which version would make you more likely to choose a coach?

22 voted

61%

Version A

14 voted

39%

36 votes

Closed

Boluwatife's avatar
Upgoating version B
Ganesh's avatar
Love the idea of professional and personal in the team section. Adds more credibility and that will definitely keep the visitors interested and connected. Kudos to this idea🙌
TRUEFRAME logo
the team of experts layout makes the two options easy to compare. which direction did the client pick?
Shohel's avatar
I’d choose Version B — adding a personal side makes the coaches feel more approachable and helps build a stronger human connection with potential clients.
Tabish's avatar
Version B. People usually pick a coach they feel they'd click with, so a short personal line next to the credentials goes a long way.
Nazar's avatar
Yasno Design Agency logo
B, weekend mode wins me over
Caleb's avatar
I think I am going for the A
Aditya 's avatar
Version B for me. People hire a coach they feel they can click with, so a bit of personality next to the credentials closes the trust gap pure expertise cannot. Professional alone reads like a corporate about page.
Ecom Swift's avatar
Version B, and I'd keep the personal photos above the fold rather than lower on the page. Coaching is one of those categories where the buying decision is really about the person, not the service, so the trust signal has to land before someone scrolls past it.
Chondromollika's avatar
Idea of version B is really unique.
Tarik's avatar
WhiteFrame Creative logo
im going for A
Victrex's avatar
Daxesh's avatar
version B for more options
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