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Presto Restaurant Tablets
Goal
Create new revenue streams for in-restaurant tablets by expanding beyond payments into games, content, and brand partnerships.
My Role
Senior Product Manager
What I Did
Owned monetization strategy for consumer-facing restaurant tablets
Built and launched casual games and branded content experiences
Closed licensing partnerships with major IP holders (Marvel, Hasbro)
Led A/B testing of pricing, placement, and marketing prompts
Optimized session flows to increase dwell time and repeat usage
Results
3× year-over-year revenue lift vs industry tablet benchmarks
+40% increase in average session length
+25% attach rate on paid games and content
$XM annualized revenue from new gaming and content streams
Established a repeatable monetization playbook rolled out chain-wide
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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