This Brand Identity started with one question: How do you make a fruits & vegetables supplier feel both fresh and trustworthy?
For Mahebba International Fruits & Vegetables, I built the logo around a bold "M" with leaves growing from it to symbolize growth, cultivation, abundance, and a brand rooted in nature ๐ฟ
The mark fans out from a narrow point, while the wordmark leans forward. together, they give it a sense of movement without needing much detail.
Thereโs a lot of color in the wider identity, so the logo holds its own in plain white. Simple geometry with enough weight to stand up to everything around it.
Logo & Brand Identity Concept
A modern logo concept designed for Current, using a flowing โCโ symbol inspired by movement, waves, and continuous flow.
The layered blue and turquoise forms create a sense of motion, energy, and connectivity, while the clean wordmark gives the identity a professional and contemporary character.
The concept was developed with versatility in mind, allowing the logo to work across digital platforms, websites, social media, marketing materials, and branded assets.