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Taste Test
Logo exploration for a skincare brand.
One leans elegant, the other modern.
Which direction works best?
15 voted
75%
5 voted
25%
20 votes
Closed
Modern
Modern does it for me
Both are beautiful! The elegant version feels more premium and timeless—perfect for a luxury skincare brand targeting sophistication. The modern version is clean and approachable, great if you're going for a younger, minimalist aesthetic. I'd lean elegant for skincare since it suggests quality and heritage.
Modern for me. It’s much clearer and more legible at a glance. The elegant version has character, but readability is key for a skincare brand, especially across packaging and digital.
Elégant : les petits illustrations au niveau de E évoquent les feuilles d'arbres, par conséquent la nature. Qui attire l'attention vers un soin premium dont les produits sont naturels.
top work
modern is minimal and memorable
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