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Why “it feels worse” is the wrong metric for evaluating GPT-5.2.
https://open.substack.com/pub/karozieminski/p/openai-chatgpt-52-vs-51-reliability-what-changed-why-everyone-is-wrong?
open.substack.com
ChatGPT 5.2: What It Really Changed, And Why The Internet’s Take Is Mostly Wrong
Why “it feels worse” is the wrong metric for evaluating GPT-5.2.
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GoVista Journeys - A travel landing page designed to make people dream of their next destination.
A travel company based in Leicester, UK, needed a visually engaging landing page to showcase its destinations and travel experiences while its larger website was being prepared.
The goal was simple: make a strong first impression through beautiful travel imagery, a clean layout, and a design that makes people want to explore more.
Because in travel, the journey can begin long before the booking. ✈️
What catches your attention first on a travel website: the images, the destinations, or the overall design? 👇
I like this very much, very good concept
Second Serve Club — Exploring Visual Identity Through AI & Design.
For this branding challenge, I created a series of original logo marks in Adobe Illustrator, inspired by vintage tennis culture.
I then explored how these designs could come to life by combining my own typography, monograms and colour identity with AI-generated visuals using ChatGPT.
From the texture of a clay court to embroidered details on tennis balls, the goal was to bring the brand identity into a more tangible, realistic setting.
An exploration of how traditional graphic design and AI can work together to create a cohesive visual world.
Designed by me. Visualised with AI. 🎾
Full brand identity case study coming soon.
#BrandIdentity #VisualIdentity #GraphicDesign #AIDesign #ChatGPT
The SS mark stamped into the tennis ball felt is a great detail. Looks very real on the clay court.
I turned one of my notebook doodles into a whole brand identity. And honestly this was way more fun than I expected I usually work on UI/UX and digital products so I wanted to take a step back from screens and explore something completely different: illustration-led branding.
I took my original FOODAS sketch and built an entire visual world around it from the logo and mascot illustrations to the color palette packaging, cups, and menus
The goal wasn't to make it look perfectly polished and predictable I wanted it to feel playful, a little weird, and still premium.
Now I'm curious about one thing:
Can playful, imperfect illustrations make a brand feel more premium or do you think premium branding needs to be more minimal?
I have a feeling designers will disagree on this one
