Crafting Emotion in Industrial Narratives with AI and CreativityCrafting Emotion in Industrial Narratives with AI and Creativity
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My latest A&D spot, a collaboration between my company Bottomline AI and the Sageworx creative team. Our goal was to bring real emotion into highly technical, industrial content, finding small human moments inside a world of cold metal, lab testing, and extreme precision. With AI, that's a harder ask than it sounds, but with a great team, from creative direction to directing to final touchups, we're proud of how it came together. Creative Direction: Harris Davis, Patrick Conreaux Executive Producer: Marc Calamia Producer: Kathryn Jones Strategist: Sara Macfarlane Directed by: Claudia Lalau Co-produced by: Bottomline AI and Sageworx Editor: Roshni Dsouza Sound Design: Khaled Hamdy Finishing/Retouching: Wynand Ott
Istiak Ahmed's avatar
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looks incredible, great work!
Rejuanul's avatar
Looks cool 🔥
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