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More leads aren't always the answer.
When sales slow down, the immediate reaction is often:
“We need more leads.”
But before increasing prospecting volume, I believe it's worth checking what happens to the leads we already have.
Are we targeting the right people?
Is our message relevant to their problem?
Are we following up consistently?
Is the next step easy to understand?
From my experience in B2B sales, I've seen that increasing activity without improving the process can simply create more activity—not necessarily more opportunities.
Better targeting. Better messaging. Better follow-up. Then scale.
What would you fix first: lead quality or the sales process?
#B2BSales #LeadGeneration #SalesStrategy #B2BMarketing #SalesCopywriting
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🧪 TASTY TEST BEFORE OR AFTER?
Which screen makes a survey feel worth your time?
🅰️ BEFORE
Streaks, gems, offers compete for attention The survey shows a payout, duration, but little context
🅱️ AFTER
Balance first. Then one recommended survey with its topic, time, match and reward grouped around a clear action
💡 Growth Insight
Users weigh the reward against time, effort and the risk of being screened out. High match creates an expectation the product must deliver on
My hypothesis: clearer expectations could increase starts. The real test is whether users complete surveys, receive rewards, return More taps mean little if users regret the time spent
A or B? What would make you trust the offer?
👉 Book a strategy session
https://calendly.com/asol_design/book-diagnostic-call-linkedin-clone
6 voted
11%
51 voted
89%
57 votes
Closed
after definitely wins for me! much less of the more inconsequential elements, more focus off the bat.
𝐘𝐨𝐮𝐫 𝐍𝐞𝐱𝐭 𝐁𝟐𝐁 𝐂𝐥𝐢𝐞𝐧𝐭 𝐌𝐢𝐠𝐡𝐭 𝐀𝐥𝐫𝐞𝐚𝐝𝐲 𝐁𝐞 𝐨𝐧 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧. 𝐓𝐡𝐞 𝐐𝐮𝐞𝐬𝐭𝐢𝐨𝐧 𝐈𝐬: 𝐀𝐫𝐞 𝐘𝐨𝐮 𝐑𝐞𝐚𝐜𝐡𝐢𝐧𝐠 𝐭𝐡𝐞 𝐑𝐢𝐠𝐡𝐭 𝐏𝐞𝐫𝐬𝐨𝐧?
Most businesses don't struggle because their potential customers don't exist.
They struggle because they lack a structured process to find, engage, and convert the right decision-makers into sales opportunities.
And that's where strategic B2B prospecting makes the difference.
𝐇𝐞𝐫𝐞'𝐬 𝐡𝐨𝐰 𝐈 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡 𝐜𝐥𝐢𝐞𝐧𝐭 𝐚𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐚𝐧𝐝 𝐞𝐦𝐚𝐢𝐥:
𝟎𝟏 | 𝐈𝐂𝐏 & 𝐌𝐚𝐫𝐤𝐞𝐭 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡
Define the industries, company sizes, locations, and decision-maker profiles that align with your business.
𝟎𝟐 | 𝐓𝐚𝐫𝐠𝐞𝐭𝐞𝐝 𝐏𝐫𝐨𝐬𝐩𝐞𝐜𝐭 𝐋𝐢𝐬𝐭 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠
Use LinkedIn Sales Navigator, Apollo, and manual research to identify relevant prospects. Every contact is reviewed for fit before entering the outreach database.
𝟎𝟑 | 𝐌𝐮𝐥𝐭𝐢-𝐂𝐡𝐚𝐧𝐧𝐞𝐥 𝐎𝐮𝐭𝐫𝐞𝐚𝐜𝐡
Build personalized LinkedIn and cold email sequences designed to start conversations, not flood inboxes with generic pitches.
𝟎𝟒 | 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧 & 𝐅𝐨𝐥𝐥𝐨𝐰-𝐔𝐩𝐬
Manage outreach workflows through Dripify, HeyReach, Expandi, Instantly, or Smartlead, depending on the campaign requirements.
𝟎𝟓 | 𝐋𝐞𝐚𝐝 𝐐𝐮𝐚𝐥𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧 & 𝐀𝐩𝐩𝐨𝐢𝐧𝐭𝐦𝐞𝐧𝐭 𝐒𝐞𝐭𝐭𝐢𝐧𝐠
Identify interested prospects, manage follow-ups, and support the transition from initial engagement to qualified sales meetings.
𝟎𝟔 | 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧
Monitor acceptance rates, replies, prospect quality, and meeting outcomes to continuously improve the outreach strategy.
𝐓𝐡𝐞 𝐫𝐞𝐚𝐥 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞?
It's not having the biggest prospect database.
It's having a repeatable system that connects your business with people who are actually relevant to your offer.
𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 → 𝐐𝐮𝐚𝐥𝐢𝐟𝐲 → 𝐂𝐨𝐧𝐧𝐞𝐜𝐭 → 𝐄𝐧𝐠𝐚𝐠𝐞 → 𝐂𝐨𝐧𝐯𝐞𝐫𝐭
That's the process I help B2B businesses build and manage.
𝐈'𝐦 𝐜𝐮𝐫𝐫𝐞𝐧𝐭𝐥𝐲 𝐨𝐩𝐞𝐧 𝐭𝐨 𝐧𝐞𝐰 𝐟𝐫𝐞𝐞𝐥𝐚𝐧𝐜𝐞 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬 𝐚𝐧𝐝 𝐥𝐨𝐧𝐠-𝐭𝐞𝐫𝐦 𝐩𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩𝐬 𝐢𝐧𝐯𝐨𝐥𝐯𝐢𝐧𝐠:
• B2B Lead Generation & Prospect Research
• LinkedIn Outreach & Campaign Management
• Cold Email Outreach & Automation
• Targeted List Building & Data Enrichment
• Appointment Setting & Sales Pipeline Development
I work with SaaS companies, marketing agencies, consulting firms, technology businesses, and other B2B service providers.
𝐀 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐟𝐨𝐮𝐧𝐝𝐞𝐫𝐬, 𝐚𝐠𝐞𝐧𝐜𝐲 𝐨𝐰𝐧𝐞𝐫𝐬, 𝐚𝐧𝐝 𝐬𝐚𝐥𝐞𝐬 𝐥𝐞𝐚𝐝𝐞𝐫𝐬:
If you could fix just ONE part of your outbound process today, what would it be?
🎯 Prospect targeting
💬 Getting more replies
📅 Booking qualified meetings
📈 Building a consistent pipeline
I'd be interested to hear your experience.
📩 Available for new projects on Contra. Let's connect and discuss your outbound growth strategy.
#B2BLeadGeneration #LinkedInOutreach #BusinessDevelopment #SalesProspecting #AppointmentSetting
Love that, right questions over more questions. Which trigger signal has given you the best meetings so far?
Most funnels don’t fail because of the design. They fail because nobody follows up.
A simple fix: send the first email within 5 minutes of signup, and make it do one thing only. Welcome them, point them to one next step, done.
That one change alone can save a lot of leads. What’s the first thing your funnel sends after someone signs up?
Most funnels do not fail because of the design is a great line. The 5-minute rule is so simple but so rarely done, most funnels I have seen just let the lead sit there. Mine is usually a quick personal welcome plus one clear next step, exactly your formula. Do you find email or...