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A custom textile design project created for SOAKD, featuring a distinctive wordmark and standalone symbol developed for use across fabric and fashion applications. I prepared the artwork as editable vector files and created a fabric mockup to demonstrate how the design translates into a real textile application.
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A little preview of something I’m working on.
These embroidered patches are a small part of a much larger brand system, but details like this matter. The challenge is making sure the identity still feels distinct and intentional when it moves from screen to something physical you can hold in your hand.
That’s where a strong brand system starts begins to prove itself. More soon :)
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Is sketching part of your creative workflow or we've forgotten what it feels to be human?
Depending on the projec's scope, I normally like to explore my ideas on paper before I come up with the best solution.
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Introducing PRANA — a fine jewellery visual identity ✨
In Sanskrit, Prana, means force of life. A tree is a symbol of life. A crystal is a symbol of jewellery. Combined, we have a crystal tree - the concept behind the logo. The soft greens and the luxurious stylised typography reflect the brand’s beautiful designs that are rooted in elegance and timelessness.
Photos and website courtesy of @pranafinejewellery_.
Good !!