Nobody gets into sales to spend three days copying old proposals.
Yet that’s what a tender response usually looks like: hunting for last year’s answers, waiting on engineers for specs, and rereading every clause in case something slipped through.
Tendera is a concept product I designed to take that work off the team. It reads the tender, finds where past proposals already answer each requirement, and drafts the response. People only step in for what needs judgment: price, risk, and anything new.
I designed the brand, the product interface and the marketing website.
The full case study is on my profile. What’s the most repetitive part of your team’s week?
JOTA is an Argentine field hockey brand built for players who play with personality. The founder reached out to rethink how the brand shows up beyond the stick itself.
What if sending money felt a little more like giving a gift?
For Nova, I explored a banking app that brings payments, cards, and a bit of personality together. You can check your balance, browse recent transactions, send or request money, top up, and pay bills.
My favorite part is the digital postcard feature. Before sending a transfer, you can add a little illustrated card—a heart, a birthday greeting, or a playful character. A simple way to make birthday money or a thank-you feel more personal.
I carried that same 3D character into onboarding, pairing it with bold red gradients and large, clear payment details. There’s room for play, while the recipient and amount stay easy to check.
Would you add a postcard to a transfer? I’d love to know what occasion you’d use it for.
Exploring two different hero directions for a new project.
Same message, two completely different visual approaches.
Which one makes a stronger first impression?
Both are strong. I lean towards the dark version, because the orange accent on the italic "guess." pops and the profile portrait gives it a more editorial, confident feel. The navy one reads a bit more corporate, which could suit a more conservative audience. Nice exploration!