Cindy Rochlen
Turn brand personality into a competitive advantage.
New to Contra
Cindy is ready for their next project!
Ok I don't know if I made it. This was absolutely choatic for me.
Here's my linkedin post: https://www.linkedin.com/posts/cindyrochlen_font-personality-chatroom-activity-7434508077518815232-iwS4?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAFEMm0B4l66SqEOJhhFZlt-YsLasfq2W5Q
Here's the figma file: https://alias-mouse-09612040.figma.site/
Enjoy going back in time.
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Botanical Estate Landscapes is an elite landscape architecture firm specializing in edible estate design, seasonal horticulture planning, and automated greenhouse systems for private residences.
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Led creative strategy for Abbott's CES 2023 booth, turning health tech into an immersive experience that generated 4,200+ interactions.
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137
Our goal was to scale an intimate healing practice into a premium wellness brand that could scale from yoga mat to boardroom without losing its soul.
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Our goal for this project was to build a brand that makes stacking mixed metals feel like a power move.
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157
Our goal was to rebrand an architecture firm so they'd stop blending into a sea of gray competitors and start winning the room before the presentation even starts.
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139
Afterdark is an independent magazine built for the creatives who do their best work after midnight.
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179
Our goal was to give a Chicago-born luxury streetwear brand the visual system to grow from one drop into a lasting lifestyle label.
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141
Feel-Good Soap is a small-batch skincare brand. I built an ingredient-first identity that took them from farmers market favorite to retail-ready.
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Our goal for this project was to build a tropical brand system that turns a coffee shop into a ritual destination, from café counter to cold brew can.
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Sakura Sushi & Grill needed to go from neighborhood favorite to franchise-ready without losing its 'hot and casual' charm.
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Our goal was to give a 48-year Chicago punk institution an online presence as loud and unapologetic as the store itself.
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