Cindy Rochlen
Turn brand personality into a competitive advantage.
Ready for work
Cindy is ready for their next project!
Visual brand identity for a medical concierge company run by a Board-Certified husband/wife team.
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79
Botanical Estate Landscapes is an elite landscape architecture firm specializing in edible estate design, seasonal horticulture planning, and automated greenhouse systems for private residences.
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159
Led creative strategy for Abbott's CES 2023 booth, turning health tech into an immersive experience that generated 4,200+ interactions.
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227
Our goal was to give a 48-year Chicago punk institution an online presence as loud and unapologetic as the store itself.
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173
Our goal was to rebrand an architecture firm so they'd stop blending into a sea of gray competitors and start winning the room before the presentation even starts.
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226
Our goal was to scale an intimate healing practice into a premium wellness brand that could scale from yoga mat to boardroom without losing its soul.
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180
Our goal for this project was to build a brand that makes stacking mixed metals feel like a power move.
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236
Feel-Good Soap is a small-batch skincare brand. I built an ingredient-first identity that took them from farmers market favorite to retail-ready.
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111
Afterdark is an independent magazine built for the creatives who do their best work after midnight.
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230
Our goal was to give a Chicago-born luxury streetwear brand the visual system to grow from one drop into a lasting lifestyle label.
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186
Sakura Sushi & Grill needed to go from neighborhood favorite to franchise-ready without losing its 'hot and casual' charm.
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104
Our goal for this project was to build a tropical brand system that turns a coffee shop into a ritual destination, from café counter to cold brew can.
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129