Christabel Godswill's Work | ContraWork by Christabel GodswillChristabel Godswill
AI Video Creative Producer for Brand Ads, UGC & Social Media
Primally Pure | Antioxidant Balm
A lifestyle-led UGC concept created for Primally Pure’s Antioxidant Balm.
The video follows a wellness creator sharing three personal habits she uses to care for her skin from the inside out: what she eats, how she rests, and what she puts on her skin. The product is introduced naturally as the third part of that routine, connecting the balm to Primally Pure’s wider approach to wellness and intentional skincare.
I chose a premium UGC direction to make the concept feel native to social media while still giving it a polished, elevated visual quality. Biplous: Crafted for Every Space
A cinematic AI-generated furniture commercial created for Biplous, showcasing the brand’s craftsmanship across residential, corporate, and hospitality spaces. The film combines carefully designed environments, natural human interactions, and detailed manufacturing sequences to communicate quality, precision, and timeless craftsmanship through a premium visual narrative. Doodles | Surreal Retro Collage Ad
A 30-second AI commercial for Doodles, built around a playful surreal retro collage style. I developed the visual concept, 3D characters, environments, transitions, and animation using Seedance 2.5 in Higgsfield, with a focus on turning the product story into visuals that feel engaging and conversion-focused. Monday Haircare | AI UGC Campaign
AI UGC campaign concept for Monday Haircare, featuring my AI influencer Maya in a natural hair-washing routine. Created with a focus on realistic movement, product integration, and authentic UGC storytelling.