Annanya Gupta's Work | ContraWork by Annanya Gupta
Annanya Gupta

Annanya Gupta

Ghostwriter and LinkedIn strategist helping founders

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Cover image for Hi, there. I am a
Hi, there. I am a ghost writer. ๐Ÿ™‚ That's it. That's the post. (Okay fine, a little more: I write the LinkedIn posts, the brand voices, and the words that sound like you, minus the staring-at-a-blank-page part. Founders and business owners, this is your sign to slide in.) {Ghostwriting, Marketing Girls, Girly, CJP, Protest, Lockup, Marketing, Writing, Writer, Social media management, Viral, Sharable content}
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If you're in this season right now: you don't need another productivity hack. You need permission to drop a ball on purpose and pick the right one back up tomorrow. What's the one thing you've had to let slide to keep the rest standing? { POV, Relatable video, Sharable content, Sharable video, Marketing girly, Girly, Tired Girly, Women, Social media Content, Branding girly}
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Cover image for Positioning Should Be Stupid Simple
Positioning Should Be Stupid Simple โ€” 4-slide carousel An educational carousel making the case for dumb-simple positioning, one flip at a time: hook, then three payoff slides. Simple sticks/complex doesn't; they're scrolling, not studying. Be specific to attract your people. Each slide pairs one bold claim with a concrete before/after ("I help founders not quit" vs. "organizational transformation"). The teaching move: every abstract principle gets translated into a real line founders can steal. It's not "Here's a concept"; it's "Here's the exact sentence to use instead." A soft pastel palette and a recurring cartoon kid keep a dense topic light enough to actually swipe through. Format: 4-slide IG carousel, hook + 3 lessons Tone: direct, teacherly, example-driven
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Cover image for Our Clients Are Chilling โ€”
Our Clients Are Chilling โ€” carousel for Branding เค•เค‚เคชเคจเฅ€ A two-slide agency pitch built as a hook-then-payoff. Slide one: a newspaper mockup, "OUR CLIENTS ARE CHILLING" enough intrigue to make people swipe. Slide two delivers the why: a full grid of services (web design, content, social, app dev, design, shoot, edit) under "Because our team can handle everything." The move is confidence over a features list, leading with the outcome (clients relaxed, work handled), then backing it up. A bold yellow/blue palette keeps it scroll-stopping without needing a caption to do the work.
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Cover image for The Emoji We Deserve
A "got
The Emoji We Deserve A "got vs. deserve" meme for ghostwriters ๐Ÿ’€ (what we got) vs. an actual ghost, pen in hand, writing (what we deserve). Built around a niche in-joke: there's no ghostwriter emoji, so we made the case in one image. The bit lands because it's specific only ghostwriters would clock the absence, which makes it feel like an inside joke rather than a pitch.
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Cover image for Life of a Social Media
Life of a Social Media Manager A circular "day in the life" infographic: caffeinate, doomscroll for inspiration at 3am, pretend there's a plan, watch it flop, reply to every comment, fix it, fix it again, and repeat. The loop shape is the joke: the job isn't a line; it's a circle you never get off. No pitch, no CTA, just recognition. SMMs see it and think, "This is me," and that's the whole growth strategy. Format: single-image IG post, circular layout Tone: dry, self-aware, a little tired on purpose
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