Amen Etefia
I Create design system for Brands and Business ♟️ Strategy
A brand should feel consistent wherever it shows up.
Identity design for TheChickluxe from the visual system to the physical details.
Designed to feel bold, feminine, and unmistakably theirs.
0
3
A logo is what you see. Branding is what makes you feel something.
One creates recognition. The other creates meaning.
The real work goes beyond the logo.
1
28
Some identities are designed to be seen. Others are designed to be remembered.
Solven was an exercise in making the smallest details do the heaviest lifting a distinctive mark, a sharp color system, and a visual language that holds its own across different applications.
No unnecessary noise. No elements fighting for attention. Just a brand that knows what it wants to say.
A little exploration in making simplicity feel unmistakable.
1
49
My Client liked this.
2
142