Alison Kenward 's Work | ContraWork by Alison Kenward Alison Kenward
Equestrian Business Mentor. Digital Strategy & Kajabi Expert
Coaches for the Future | Business Mentoring & Kajabi Development
My ongoing work with Coaches for the Future began with marketing guidance and developed into a wider business mentoring and digital development relationship.
I've supported the business with digital marketing, business growth planning and the development of its online presence, including building its website on Kajabi.
Our work has continued into course and programme development, bringing together business strategy, coaching expertise and digital learning to support the organisation's evolving plans.
This project reflects my approach to working with clients: understanding their ambitions, exploring opportunities together and providing practical support to develop and implement their ideas. Equestrian Heroes is an online equestrian centre I founded and developed using Kajabi, bringing together coaching, learning, memberships and digital experiences for horse riders.
The project began with a vision for making learning an enjoyable and accessible part of life with horses, including the moments before, after and between rides.
I've developed the business strategy, customer journeys, website, online programmes, membership experiences and digital marketing, connecting the different parts of Equestrian Heroes into a coherent online business.
This is an ongoing example of how I combine equestrian industry knowledge, business development and digital strategy with practical Kajabi implementation.