Alexis Jones

What I Do

Psychology‑driven welcome sequences

Story‑based nurture emails

Soft‑sell product highlights

Brand voice development

Donor‑style updates + impact summaries

Emotion‑forward digital messaging

My Style

Warm. Clear. Human. I write emails that feel like a conversation — not a pitch....

Why Most Welcome Emails Fail (and How Psychology Fixes It)

Most brands lose new subscribers in the first email — not because their offer is bad, but because the message doesn’t make people feel anything.

Psychology matters.

Here are three simple shifts that instantly make welcome...

I’m Alexis, an email copywriter helping small businesses connect with their audience through warm, strategic messaging. I currently focus on Wisconsin‑based brands, but I’m actively expanding to work with small businesses across the U.S.

If your business needs:

Welcome emails that...

The real reason your emails aren’t converting (and how to fix it in 3 lines)

Most small businesses don’t need more emails — they need emails that feel human, clear, and intentional.

Here’s the simple formula I use when writing high‑converting welcome and promo emails:

1. Start with...