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Alex Prokhorov
Design Partner for Startups | 0-to-1 and beyond
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Alex ProkhorovContra
Most founders think the solution to a slow roadmap is hiring more engineers.
But if your design process is "just-in-time," adding engineers actually slows you down.
You end up with four expensive developers waiting on one Figma file. Or worse, guessing how a feature should work...
The “messy MVP” phase gets expensive fast.
When design decisions aren’t fully thought through, teams pay later: UI edge cases pile up, devs guess interactions, and the same flows get redesigned again.
More founders are moving away from quick UI fixes and toward design work that actually holds up as products grow.
Lovable vs Bolt vs Replit. I picked one, but I’m not convinced.
I used Lovable to build this (AxiomAI) to test the limits. Marketing site + CMS + Admin flows. Solo.
The Reality Check:
âś… Final UI looks Enterprise-grade
⚠️ Not magic. Took heavy prompting & fighting the visual...
Speed in Figma often means paralysis in code.
Early in my career, I thought a “fast designer” was someone who could churn out 20 screens a day.
I was wrong. And it cost teams money.
When UI moves faster than clarity:
Developers have to guess interactions.
PMs rewrite tickets.
The...