Qi Rifky's Work | ContraWork by Qi Rifky
Qi Rifky

Qi Rifky

AI enjoyer

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ONIC, Building Confidence You Can Actually Taste For this project, I built ONIC, a sports energy drink brand centered on a single belief: confidence isn't handed to you, it's fueled from within. I noticed most energy drink brands sell the same promise — hype, adrenaline, extreme stunts — but rarely the quiet moment of doubt that comes right before someone actually takes the leap. I wanted to build a brand that lived in that in-between moment, where hesitation turns into action. Creative Direction I started with the mark itself: a flame motif reduced to its simplest form, two curved streaks instead of anything overly literal like a lightning bolt or a muscle icon. Every choice after that — the can design, the ad sequence, the tagline — got measured against one question: does this still feel like quiet resolve, or is it sliding into generic "extreme sports" noise? Using Envato Envato powered the entire build. ・GraphicsGen for the flame mark and can label exploration ・ImageGen for the product renders — the three-can lineup, studio shots, background concepts ・VideoGen for the ad sequence across the three athletes ・Figma to assemble the final system and refine what AI left rough Human by Design The can design took the most rounds. Early AI concepts looked sharp but generic, indistinguishable from any other sports drink on a shelf. I kept refining the prompts and rejecting outputs until the flame mark felt calm instead of loud, confident instead of aggressive. That same instinct carried through the ad. My first video drafts kept drifting toward the same clichés this category always leans on: energy drink as the reason someone becomes brave, instead of something that simply stands beside them while they find their own courage. I kept steering it back — reworking the beats where the athletes receive the can, softening the framing so the drink never claims to cause the bravery, only to accompany it. None of these decisions came from a single prompt. They came from knowing exactly what ONIC was supposed to feel like, and rejecting anything — however polished — that missed that feeling. Created using Envato. Tools used: GraphicsGen, ImageGen, VideoGen. I didn't want a drink brand that told you it makes you fearless. I wanted one that simply stood there when you found the courage yourself.
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Cover image for 🥟 TAKKIYA — The Keeper
🥟 TAKKIYA — The Keeper of Ancient Dimsum Recipes Meet Takkiya, a rabbit chef mascot for the fictional brand TAKKIYA DIMSUM. https://www.recraft.ai/project/9357de90-5816-4282-86f8-2c20a16c66b8 Name: Takkiya Role: Guardian of a legendary dimsum recipe, passed down through generations Personality: Warm and welcoming, a little mischievous, deeply perfectionist about flavor, and quietly sentimental — he believes every dumpling carries a piece of family history. Takkiya is a rabbit chef who treats every guest like family walking through his kitchen door. He's playful enough to wink while serving you a bowl of dimsum, but serious enough to never let a single fold or filling fall short of the recipe he's sworn to protect. Behind his cheerful exterior lies a quiet tenderness — for Takkiya, cooking isn't just a job, it's how he keeps a family's story alive, one warm bite at a time. From the red headband stitched with 點心, to his signature ceramic bowl, to his consistently cheerful expression — one character, countless worlds, never mistaken for anyone else.
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Hi there! I decided to take on the #RenoiseChallenge and push my creative boundaries as a first-time AI filmmaker. 🎬✨ My entry is a short ad for GoWatch — a smartwatch brand built around one simple idea: what if your AI knew you better than you know yourself? The narrative builds toward a plot twist that flips the whole concept on its head — something I don't think traditional filmmaking could have pulled off as seamlessly. Working with Renoise AI was a genuinely fascinating experience. The workflow opened up creative possibilities I didn't think were accessible without a full production team. A sincere thank you to the Renoise.ai (http://Renoise.ai) team for putting this challenge together and giving independent creators a real stage to perform on. social media post (https://x.com/QiRifky/status/2071637592517542227?s=20)#RenoiseChallenge
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Cover image for Vibe Coding Winner.
Vibe Coding Winner.
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Cover image for Win design banner contest
Win design banner contest
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Cover image for i just build Contestify
i just build Contestify
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I built Contestify a tool to help creators discover online contests and competitions from various platforms and social media, manage projects, track wins, and build a career portfolio, all in one place. As someone who has been active in the contest-hunting community for a long time, I know that there are countless online contests and competitions held every single day,design contests, hackathons, meme contests, and writing competitions. I always felt there was one big problem that nobody ever thought about.We join dozens of contests, but we don't know how many times we've won or lost, everything just ends there. Nothing tracks our progress, nothing helps us learn from our wins and losses, and our portfolio is never properly recorded or managed. That's how CONTESTIFY was born An AI-powered platform I've imagined for a long time, where every contest you join doesn't just become a one-time experience, but becomes part of your creative career journey. ✨ Creative Twin™ an AI that learns from your habits and performance, then acts as your personal mentor giving daily insights 📊 Every contest, project, win, and earning, automatically synced into a public portfolio 🤖 AI Tracker that hunts for new contests from various platforms and social media, helping you find online contests and competitions without having to search manually 📈 Full analytics so you know exactly which category you perform best in Who is Contestify for? For creators, freelancers, designers, developers, hackathon enthusiasts, meme creators, writers, and startup builders, anyone who sees contests not just as a hobby, but as part of their career. Live site (https://contestify.figma.site/) Figma project file (https://www.figma.com/make/bF4esFqJd7pLTvxD4EigJd/Build-Contestify-Web-App?t=PwKmPPyCx617r6bf-1) Social post (https://x.com/QiRifky/status/2066190491281244341?s=20)
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