Vitor Marçal
Full-service creative and paid media for business
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PlayHub — App Brand Identity
Logo and visual system for a mobile app.
— App logo and icon
— Icon set for in-app navigation
— Brand application across screens, store assets and marketing
An app icon has to work at 40 pixels on a crowded home screen and still hold up blown up on a store page. Everything else follows from getting that one shape right.
vitorfmarcal.com.br (http://vitorfmarcal.com.br)
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An Expert — Brand & E-commerce
Full brand and digital commerce build, from identity to storefront.
— Brand identity: logo, visual system and application guidelines
— E-commerce platform: storefront design, product pages and checkout flow
— Store admin panel: catalog, inventory and order management
— Campaign banners: homepage, seasonal and promotional sets
— Marketplace setup: official presence across Brazilian marketplaces, with listings, catalog structure and channel-specific assets
The goal wasn't just a store that looks good — it was a system the client's team could run without us.
vitorfmarcal.com.br (http://vitorfmarcal.com.br)
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