Ugochukwu Ben
UI/UX designer building user-centered digital products
New to Contra
Ugochukwu is ready for their next project!
🔎 Project Overview
DunzAgrofood is an agro-food brand offering raw foods, spices, and local snacks to local and international customers. The goal of this project was to improve how users understand, trust, and engage with the brand through clearer product communication and more consistent digital touchpoints.
🎯 Problem Statement
Users interacting with the brand’s existing materials faced:
Cognitive overload due to excessive text
Poor information hierarchy, making it hard to quickly understand what the brand offers
Limited contextual trust signals, especially in digital environments
These issues reduced clarity, recall, and confidence—key factors in food and healthcare-adjacent purchasing decisions.
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13
Brand identity & Digital presence design.
This project explores how thoughtful branding and digital structure can help businesses present themselves more professionally and connect better with their audience. Designed with simplicity, clarity, and usability in mind.
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19
Brand identity-Kuks kitchen
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19
Doing a brand layout design for luxury wedding & Event website.
For this project, I designed a digital presence from scratch for a luxury event curation brand that previously had no website. The goal was to translate the brand’s elegance, expertise, and exclusivity into a clean, intuitive online experience.
Highlights of the project:
This project was a collaboration with a frontend developer to ensure the designs were both visually striking and fully functional.
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15
Ui/Ux design for healthcare and insurance access
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17