Queenesther Ubah
Unique Marketing And Strategy For Every Business Need
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This project focused on building a complete automated lead capture and follow-up system designed to improve user engagement and streamline client onboarding.
The workflow included:
• A multi-step assessment form with conditional routing logic
• WordPress integration for a seamless user experience
• Automated email sequences for lead nurturing and follow-up
• Analytics and performance tracking dashboards
The goal was to create a system that doesn’t just collect leads, but intelligently guides users through a personalized journey while reducing manual work.
Tools used:
Tally, WordPress, Mailchimp, Plugins
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This project focused on building an automated email workflow system using Mailchimp to improve lead nurturing, engagement, and follow-up communication.
The automation setup included:
• Step-by-step email journeys
• Trigger-based workflows
• Audience segmentation
• Automated welcome and follow-up emails
• Performance tracking and reporting dashboards
The goal was to create a smooth user journey that automatically engages leads, improves communication, and saves time through smart automation.
Tools used:
Mailchimp • Email Automation • Audience Segmentation • Workflow Setup
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Planned and managed Meta Ads and organic social media campaigns, developing content strategy, running targeted Facebook and Instagram ads, and growing brand awareness.
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148
Designed and developed WooCommerce-powered WordPress stores with product pages, payment integration, mobile-responsive design, and SEO setup for small business owners.
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Executed full on-page and technical SEO strategies including keyword research, content optimization, and site audits, improving Google rankings and organic traffic for blog posts.
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Built mobile-responsive WordPress websites using WordPress editor, Elementor, WPBakery, and Divi for small businesses. They have a clean design, fast loading, SEO optimization, and a conversion focus.
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Built and managed email marketing campaigns across Mailchimp, Klaviyo, and ActiveCampaign, including automations, welcome sequences, and promotional campaigns.
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Designed and executed lead generation campaigns using landing pages, email funnels, and paid ads, driving consistent, qualified leads for small businesses.
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Digital Marketing & WordPress Website Design
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