Tracey Mandy's Work | Contra
Work by Tracey Mandy
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Tracey Mandy
B2B Marketing Designer & WordPress Specialist
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Benoni, South Africa
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Benoni, South Africa
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I create and manage B2B social media content for engineering and industrial brands, turning technical products, company stories and industry expertise into clear, engaging digital content. My work includes content planning, copywriting, branded post design and campaign development across LinkedIn and Facebook. Content ranges from product features and technical education to company heritage, community initiatives, events and brand-building campaigns.
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BIONIC needed a professional sales leaflet to present a technical vehicle safety system clearly to the mining industry. I designed a two-page product leaflet for the Cruiserguard fail-safe brake and vehicle management system, organising detailed technical information, safety and compliance requirements, product features and system benefits into a clear, visually structured sales tool. The focus was on making a complex technical product easier to understand while maintaining a strong, professional industrial look suitable for mining customers and decision-makers.
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I developed a cohesive digital and marketing presence for Ginger Brown, an established industrial cooling systems manufacturer. The project included a new WordPress website, company profile, technical product literature, installation and operation manuals, business stationery and supporting marketing materials. My focus was on creating a consistent visual identity while organising complex technical information into clear, professional content for industrial customers and decision-makers.
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I developed a cohesive suite of B2B marketing and sales collateral for Compact Cool, an industrial cooling solutions manufacturer. The project involved translating technical product information into clear, visually consistent marketing materials across multiple equipment ranges, while establishing a stronger and more professional visual identity. I created product literature and company profile materials designed to communicate key product benefits quickly and effectively to industrial customers and decision-makers.
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