This design was created as a digital publication for Apothecarian Council to commemorate Ash Wednesday, marking the beginning of Lent.
The concept uses a minimalist and solemn visual style, featuring a textured purple background symbolizing reflection and repentance, paired with a bold brush-stroke cross as the main focal point. Elegant typography was used to emphasize the message while maintaining clarity and reverence.
The overall design aims to convey a calm, reflective mood and effectively communicate the significance of the occasion to the audience.