Terwase Luper
Social Media Designer | Brand Identity | Available worldwide
New to Contra
Terwase is ready for their next project!
Every news brand wants to be taken seriously.
But most look like they were designed in a hurry.
When Prime News Africa came to me, they had a story worth telling hard-hitting African news, delivered fast, built for a digital generation that consumes content on their phone before their morning coffee.
What they didn't have was a visual identity that matched that ambition.
So we built one.
A bold PN lettermark fused with a globe and an upward arrow because Prime News doesn't just report the world, it rises above it.
Steel blue for credibility and authority. Gold for premium positioning. Dark charcoal for the kind of gravitas that says "we mean business."
Then we took it everywhere a brand needs to live
Business cards. Laptop screens. Smartphone displays. Branded mugs. Water bottles. Merchandise tees. A smartwatch face.
Because a great brand doesn't just exist on a logo file. It lives in the world.
This is what happens when you stop treating your brand as an afterthought and start treating it as your most powerful sales tool.
Your brand should work this hard for you too
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Designed a fully editable, plug-and-play 5-slide carousel template system optimised for Instagram and LinkedIn built for brands and agencies that need repeatable, premium social content without rebuilding from scratch every time.
The carousel system features a bold typographic hierarchy across every slide — title card, content slides, and a CTA close — all structured so internal teams can swap copy, logos, and images without breaking the layout. Every layer is named, grouped, and locked down in Canva for a clean, frustration-free handoff.
The aesthetic direction: dark cinematic base palette with high-contrast type treatments and dynamic layout energy — designed for brands operating in f, and premium consumer spaashionces where scroll-stopping content is non-negotiable.
This template system is built for scale. One design. Infinite campaigns.
Deliverables included:
5-slide fully designed Canva carousel template
Organised layers with named groups and locked structural elements
Clearly labelled editable text and image zones
Instagram and LinkedIn optimised sizing
Editable Canva link for full team access
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Designed a high-converting affiliate marketing flyer for Milu AI — a 24/7 AI Voice Agent startup operating across Africa and Europe.
The design uses Milu's signature dark brown and vibrant orange brand palette with a bold typographic hierarchy — script, serif, and sans-serif layered to create visual energy and urgency.
Diagonal geometric cutouts frame a lifestyle model image to add human warmth to a tech product. Delivered as a print and digital-ready social media graphic.
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Redesigned brand identity for agricultural farm business including logo design, color palette, typography system, and brand guidelines. Developed cohesive visual language across signage, social media, and marketing materials. Increased brand recognition and created professional market positioning for agritourism operations.
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The Milu AI visual identity consists of a cohesive, premium family of marketing flyers featuring a consistent modern minimalist style with a vibrant orange and dark coffee color palette. The central character across all designs is the friendly, professional orange Milu AI robot.
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Branding Projects
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