SUMMAN SABA
Social Media Manager | SEO Expert
Ready for work
SUMMAN is ready for their next project!
Managed the social media marketing and digital strategy for Destination Trail Races (the team behind iconic 200-mile ultra-marathons like Moab 240, Tahoe 200, and Bigfoot 200).
The goal was simple: scale brand awareness, drive organic reach, and get people to volunteer.
Here is what the data shows:
99.1% Non-Follower Reach: Our content broke out of the existing bubble and hit a massive new audience organically.
High Shares & Saves: Relatable memes (like the Spirit Ultrarunner costume) and record-breaking athletic updates kept engagement viral.
Ad Campaigns That Converted: Structured paid ads directly increased volunteer sign-ups for the races.
Shoutout to the team for trusting my digital strategy. Proof that good storytelling and data-driven management actually build communities.
#SocialMediaManager #DigitalMarketing #SocialMediaStrategy #GrowthMarketing #BrandAwareness #ContentStrategy #MarketingCaseStudy
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Loved working on this Instagram project for The Sisterhood Studio 💕
The main goal was to keep their page clean, aesthetic, and aligned with their brand style while improving the overall content flow and engagement. I helped manage the feed, organize content ideas, and maintain a consistent look across the profile.
Sometimes small improvements in strategy and consistency make a big difference on social media ✨
If you have any questions related to social media or YouTube growth, feel free to ask in the comments. I’ll reply and help you out 😊
And if you’re looking for someone to manage your social media professionally, feel free to connect with me.
#InstagramManager #SocialMediaManagement #ContentCreator #InstagramBranding #SocialMediaStrategy #OrganicGrowth #ContentPlanning #YouTubeGrowth #BrandIdentity #InstagramMarketing
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I create social media content for brands & businesses ✨
From Instagram posts and carousel designs to LinkedIn content, I help make your social media look professional and attractive 💻🤍
I have 6+ years of experience working with different brands.
If you need help with your social media content or management, feel free to message me 📩
Let me know if you’re interested ✨
#SocialMediaManager #InstagramDesign #LinkedInContent #ContentCreator #SocialMediaMarketing
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Organic Social Media Growth & Brand Visibility Improvement
Managed and grew multiple Instagram accounts using a completely organic strategy. Worked on profile optimization, content planning, and consistent posting for both posts and reels, resulting in strong organic reach across the feed as well.
Content reached a large non-follower audience through the Reels tab, Explore page, and regular posts, leading to higher views, shares, saves, profile visits, and real client conversions. All clients saw clear before-and-after improvements, received positive feedback, and achieved growth without any paid ads.
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Let’s connect and support each other 🤝✨
Drop a comment and tell everyone what services you provide 👇
I’m a Social Media Manager with 6+ years of experience helping brands grow online through content strategy, social media management, branding, and engagement.
✨ 100% JSS on Upwork
✨ Top Rated + Rising Talent
✨ Worked with multiple brands across different industries
Would love to connect with other talented professionals here and learn more about what you do?
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Instagram Organic Growth & Engagement Strategy
The goal of this project was to increase organic reach, audience engagement, and overall visibility on Instagram through a strategic content and posting approach. I planned and optimized content based on audience behavior, strong hooks, and performance insights to maximize interaction and reach.
As a result, the account achieved 1.1M+ views in 30 days, 11+ days of watch time, and high engagement mainly from non-followers, helping the brand expand its organic audience without any paid promotions.
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Social Media Management
Case Study:
The client already had an established Instagram aesthetic and wanted to maintain the same visual identity. However, the account lacked strategic direction, consistency, and performance optimization.
She needed expert support to elevate her content, improve reach, and manage the account more effectively while staying aligned with her brand’s existing look and feel.
My approach:
I focused on refining the content strategy without disrupting the brand’s visual identity. This included improving content quality, optimizing posting consistency, and introducing engaging, value-driven ideas tailored to her audience.
The client’s goals:
• Increase organic reach and visibility
• Maintain a consistent and cohesive brand aesthetic
• Ensure professional and structured account management
• Develop strategic content that drives growth
• Boost engagement and overall performance
Results:
With a more focused strategy and consistent execution, the account experienced improved engagement, stronger audience connection, and a noticeable increase in reach.
#socialmediamanagment #socialmedia #socialmediacasestudy
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YouTube SEO & Channel Optimization
I helped optimize many YouTube channel for better visibility, discoverability, and long-term growth — all through organic strategies. My work involved deep keyword research, writing SEO-friendly titles, descriptions, and tags, creating optimized thumbnails, and improving overall channel structure (playlists, sections, etc.).
By making smart SEO tweaks and implementing a clear content strategy, the channel started ranking for target keywords, gaining more views and watch time without spending on ads. I also guided the creator on video topics based on trending searches and audience interest.
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Pinterest Manager & Content Designer
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