Stephanie | Marketing & Course Launch Strategist's Work | ContraWork by Stephanie | Marketing & Course Launch Strategist

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Stephanie | Marketing & Course Launch Strategist

I help creators build authority through websites that sell.

$100k+: Earned

78x: Hired

5.00: Rating

292: Followers

Amsterdam, Netherlands

Work Posts Products Reviews Services About

Amsterdam, Netherlands

This project was a true transformation from start to finish. What started as an existing Kajabi setup quickly turned into a complete rebrand. Everything changed: → The website design → The course experience → The pricing structure → The email sequences → The fonts and branding → The overall customer journey Projects like these remind me that Kajabi isn't just about setting up pages and automations. It's about creating an experience that reflects the business today, not the business it was years ago. There's something incredibly rewarding about taking an outdated setup and turning it into a brand that feels fresh, aligned, and ready for growth. The best part? Seeing all the individual pieces come together into one seamless experience for both the business owner and their students. These are the kinds of projects I absolutely love working on.

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Cover image for It’s always fun working on

It’s always fun working on a course project when you don’t speak the language. One minute you’re building automations, designing pages, and setting up the entire student experience. The next, you’re copying text into Google Translate to figure out what that section of copy actually says. Thankfully, Google Translate exists. Working with international clients is one of the things I love most about what I do. Even when there’s a language barrier, great course design, smart systems, and a little creativity go a long way. And let’s be honest, there’s something satisfying about seeing a complete course come together, even when you can’t read half the content without a translation tool. The language may be different, but the goal is always the same: creating a seamless learning experience for students. Anyone else ever found themselves building a website, course, or funnel in a language they don’t speak?

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Empowering Sales Funnel for Women in Automotive

Zero to Launch: Building Alamyn’s Complete Digital Foundation

This page on my website was created entirely with ClaudeAI. I shared my vision, my branding, the tone I wanted, the copy direction, plus a few examples of pages I loved. After a few back-and-forth conversations with Claude.ai (http://Claude.ai), this beauty was born. It’s officially my first fully AI-created website page… and I’m genuinely blown away by what it can do. The structure. The flow. The clarity. The speed. It’s kind of wild. AI is incredible, but strategy, experience, taste, and knowing what actually converts? That still takes a human. And thankfully, that’s where we come in. https://www.stephaniehq.com/ai

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Cover image for (Finger)Picking Meditation Ever heard about that? Well I had...

(Finger)Picking Meditation Ever heard about that? Well I hadn't before this project. I just wrapped up one of my most fascinating projects: Marketing Coaching with sales page & lead magnet design for "(Finger)Picking Meditations" by Liselotte Goed (well-known Ukulele Yoga Instructor in The Netherlands) ready to go international. The concept? Teaching fingerpicking on ukulele through meditative practice rather than technical drills. What we created: ✨ A sales page that speaks to the longing, not just the technique 📄 Lead magnet page design to guide people into the experience 🎵 Messaging that bridges the dreamer, the wanderer, and the heart-led soul Sometimes the most beautiful projects are the ones that remind us music was never about perfection, it was always about connection.

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Cover image for Krachtteam wanted a Kajabi website,

Krachtteam wanted a Kajabi website, but they had a limited budget. So instead of building everything from scratch, we created one powerful, fully branded template packed with flexible sections that match their messaging. Now they simply duplicate the page, remove what they don’t need, and keep what fits. One smart framework. Endless pages. Budget-friendly and easy to manage.

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Cover image for One of my absolute favourite

One of my absolute favourite clients, who is an insanely talented artist whose work you can literally find in Target, Bed Bath & Beyond, TJ Maxx and so many more, is not only brilliant at what she creates… she’s also incredible at teaching others how to do it too. And the way she sells her courses? So good. Over the past week, we’ve been deep in rebranding mode. An amazing brand designer brought her new visual identity to life, and together Krissy and I have been translating that brand onto her website, page by page, section by section, making sure everything feels aligned, elevated, and powerful. It’s still a work in progress… but wow. This branding is FUN. It’s bold. It’s confident.

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From Artist to Educator: Krissy’s First Live Course Launch

Cover image for Simone Boogers is an artist based in The Netherlands, and he...

Simone Boogers is an artist based in The Netherlands, and her work doesn’t whisper, it demands attention. She creates bold, striking paintings, hosts immersive workshops, and is constantly expanding her creative world. When she told me she was ready to scale and refresh her website, one thing was crystal clear, it had to feel Black & Neon. No overthinking. No compromises. Just impact. And this is exactly where that vision landed.

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Kajabi Website for Bilingual Community