Stefan Prokopijevic's Work | Contra
Work by Stefan Prokopijevic
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Stefan Prokopijevic
Shopify CRO Expert | Building High-Converting Landing Pages
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GALLERY L
Belgrade, Serbia
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Belgrade, Serbia
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Client: Uzari Industry: E-commerce (Retail) Objective: Enhance website performance and increase conversions π Key Results Conversion Rate: Increased by 86.69% Returning Customer Rate: Improved by 105% Additional Annual Revenue: $350,000 Pages per Visit: Increased by 6.70% Bounce Rate: Decreased by 4.03% Average Visit Duration: Increased by 11.56%
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RYZE is a fast-growing Danish padel brand that needed a more premium, professional Shopify experience without losing its bold identity. I led full theme research, selected and implemented a high-end Shopify theme (Sleek), restructured key pages (Home, PDPs, Collections), refined navigation, and optimized mobile UX. The focus was on clean structure, speed, and conversion clarity rather than visual noise. After launch, the store showed improved user flow, clearer product hierarchy, better mobile engagement, and stronger conversion performance compared to the previous version.
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π Overview Client Profile: A leading beauty brand focused on skincare Objective: Enhance the UX and conversion rate of their e-commerce site π Key Results Conversion rate increased by 119.3% The returning customer rate improved by 144% Additional yearly revenue: $500,000 Pages per visit rose by 8.29% Bounce rate dropped by 3.43% Average session duration went up by 15.89%
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π Overview Client: Blue Dunes Industry: E-commerce (Skincare) Objective: Enhance website performance and increase conversions π Key Results Conversion Rate: Increased by 130.83% Returning Customer Rate: Improved by 123% Additional Annual Revenue: $720,000 Pages per Visit: Increased by 9.29% Bounce Rate: Decreased by 3.33% Average Visit Duration: Increased by 17.39%
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