Sohaib Ali
B2B Lead Gen, Qualified Prospects & Sales Meetings
1 month. 267 warm leads. 55 meetings booked.
I ran a 30-day B2B lead generation campaign covering prospect research, outreach and appointment setting.
The starting list was 267 warm leads ([what made them warm, e.g. past inquiries]). 198 replied and 55 booked a meeting, a 20.6% lead-to-meeting rate. These were warm leads, not cold outreach, so the result shows what a focused follow-up process can do with a good list.
I help B2B teams turn their leads into booked meetings. Open for projects. Message me to talk about your pipeline.
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Turning Prospects Into Sales Opportunities
A practical showcase of my B2B lead generation process-from finding the right companies and decision-makers to qualifying prospects and organizing targeted outreach.
The focus is on quality over quantity: identifying relevant prospects, creating meaningful outreach, and building a structured pipeline that supports real sales conversations.
This work covers:
1. ICP & prospect research 2. Decision-maker identification 3. Lead qualification 4. Targeted outreach 5. Follow-up & pipeline organization
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I help B2B businesses turn targeted prospecting into qualified sales opportunities through a research-driven outbound workflow. From defining the ideal customer profile and building targeted account lists to identifying decision-makers, personalizing outreach, following up, and qualifying prospects, I focus on connecting the right company with the right person and the right message to create meaningful sales conversations and booked meetings.
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I managed the end-to-end lead generation and appointment booking process for an education/admissions consulting business, sourcing and tracking 758 leads, qualifying 430 prospects, booking 227 consultations, and supporting 173 completed sessions. My role focused on targeted prospecting, personalized outreach, consistent follow-ups, lead qualification, and turning engaged prospects into genuine consultation opportunities.
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