Sharon Olusanya's Work | ContraWork by Sharon Olusanya
Sharon Olusanya

Sharon Olusanya

Social Media Strategist | Beauty, Fashion & E-commerce

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Followed by Daniel G , Kraig M, and Alec M

Ibadan, Nigeria

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Ibadan, Nigeria

Cover image for Social Media Design System for
Social Media Design System for an Online Learning Platform I designed a cohesive social media campaign for an online learning platform with the goal of increasing brand awareness, audience engagement, and course enrollment. The project focused on creating visually compelling content that maintained a consistent brand identity while encouraging interaction across multiple social media platforms. The design system included promotional posts, educational content, interactive quizzes, community announcements, instructor highlights, offer promotions, Instagram Stories, and branded templates. Every design was created to balance creativity with marketing strategy, ensuring each post served a clear purpose while remaining visually engaging. My Process: Developed a vibrant visual identity using bold orange and blue brand colors. Designed reusable templates for consistent branding. Created interactive content such as quizzes and community posts to improve engagement. Designed promotional graphics for discounts, featured instructors, and course highlights. Optimized layouts for Instagram Feed and Stories to maximize visibility and user interaction. Maintained clean typography and strong visual hierarchy for readability across mobile devices. Deliverables: Complete Instagram feed design system Instagram Story designs Promotional campaign graphics Interactive quiz templates Community engagement posts Instructor spotlight templates Reusable branded social media templates Tools Used: Canva Adobe Illustrator Photoshop Results The final design system provided the brand with a professional and recognizable social media presence that could easily scale across future campaigns. The reusable templates streamlined content creation while strengthening brand consistency and improving audience engagement.
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Cover image for Nature-Inspired Beauty Social Media Marketing Campaign
Nature-Inspired Beauty Social Media Marketing Campaign
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Cover image for Luxury Hotel Brand Identity Design
Luxury Hotel Brand Identity Design | Resort Inn Resort Inn is a luxury hospitality branding project created to establish a sophisticated and memorable visual identity for a premium hotel. The goal was to design a cohesive brand system that communicates elegance, comfort, and professionalism while remaining consistent across both print and digital touchpoints. The project included designing a custom monogram logo, defining a refined color palette and typography system, and creating comprehensive brand guidelines. I also developed supporting brand assets such as business cards, letterheads, brochures, hotel door hangers, and stationery to demonstrate how the identity would be applied in real-world scenarios. Every design decision was made to ensure versatility, scalability, and a premium guest experience. The final result is a polished visual identity that helps the brand stand out in the competitive hospitality industry while maintaining consistency across all customer-facing materials. #BrandIdentity #LogoDesign #Branding #GraphicDesign #VisualIdentity #LuxuryBranding #HotelBranding #BrandDesigner #DesignPortfolio #ContraCreator
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Cover image for Fashion Facebook Ads Campaign
Fashion Facebook Ads Campaign
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