Sharon Olusanya
Social Media Strategist | Beauty, Fashion & E-commerce
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Yoga Brand Social Media Engagement Boost
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TikTok Account Growth & Engagement Management
Managed and optimized a TikTok account to improve audience growth, engagement, and overall account performance. Implemented content planning, profile optimization, audience engagement strategies, and trend-based content recommendations to increase visibility and reach.
Results Achieved:
✅ Followers increased from 3,647 to 22.3K+
✅ Likes increased from 12.6K to 204.9K+
✅ Improved account branding and profile presentation
✅ Increased audience engagement and content discoverability
✅ Implemented growth-focused TikTok strategies
Services Provided:
TikTok Account Management
Content Strategy
Profile Optimization
Audience Engagement
Trend Research
Growth Strategy
Performance Monitoring
Tools Used:
TikTok Analytics
CapCut
Canva
Google Sheets
This project showcases the growth achieved through strategic TikTok management, audience engagement, and content optimization techniques.
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Facebook Ad Campaign | Traffic & Brand Visibility
Managed a Facebook ad campaign that reached 12,660 people with 32,498 impressions and a frequency of 2.57 per person. Achieved a 1.01% CTR with a CPC of $1.19, delivering consistent results on a $391.88 total ad spend. Focused on driving traffic and brand visibility through targeted Meta ad strategy.
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Women's Beauty Social Media Post Design
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Men's Fashion Meta Ads Campaign
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Skincare Social Media Marketing Strategy
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Fashion Instagram Post Design for Enhanced Brand Engagement
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High-Converting Instagram Post for Men's Skincare
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Skincare Brand Instagram Post Design
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Elevated Brand Aesthetics: Social Media Content for Verity
When it comes to luxury-minimalist brands, the Structure of the feed is just as important as the product itself. For this project with Verity, the goal was to establish immediate Visual Authority through high-end lighting and intimate lifestyle compositions.
The Strategy:
Visual Trust: By using warm, cinematic tones and premium textures (silk, gold, and soft glow), we move away from "salesy" content and toward an emotional experience.
High-Fidelity Detail: Every frame is designed to stop the scroll and create an atmosphere of calm and luxury.
Content Pillars: I developed a mix of product-focused shots and "human-centric" moments to drive deeper engagement and organic growth.
Whether it’s a single post or a full-month content calendar, the focus is always on creating a cohesive Structure that turns followers into loyal customers.
#SocialMediaManagement #ContentStrategy #VisualAuthority #LuxuryBranding #HighFidelity #VerityCandles
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Sharon Olusanya - Social Media Marketing | Content Strategy | B…
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Moving from Static Design to Visual Authority
In the wellness space, the "1.5-second stress test" is real. If the product doesn't look like it can be trusted, the user scrolls.
For this project with Synta, the goal was simple: transform a wellness supplement into a high-end experience through a clean, intentional Structure. We moved away from generic health aesthetics and leaned into a high-fidelity 3D execution to build immediate Visual Trust.
The Strategy Behind the Shot:
Dynamic Structure: Using the "floating bottle" concept creates a sense of lightness and modern engineering. It’s about making a complex supplement feel accessible and "simple."
Visual Authority: The deep matte blacks paired with high-contrast lighting signal a premium, professional-grade product.
High-Fidelity Engagement: By rendering these assets in a 3D environment, we created a "scroll-stopping" depth that static photography often misses.
When a brand looks this polished, the "sell" becomes easier because the Visual Trust is already established the moment the user sees the feed.
I’m currently taking on new projects for brands looking to elevate their digital presence. Let’s build something that means business. 🥂
#SocialMediaDesign #3DContent #VisualAuthority #HighFidelity #WellnessBranding #ContentStrategy #OrganicGrowth
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Social Media Manager & 3D Content Creator
As a Social Media Manager and 3D Content Creator, I developed this project to demonstrate how advanced animation can build immediate Visual Authority for tech and creative brands. By focusing on a precise Structure, I ensured this piece passes the "1.5-second stress test" required to capture attention in high-velocity social feeds.
The HandFract Animation utilizes high-fidelity textures and complex motion to establish Visual Trust. This project serves as a test case for how brands can move beyond static imagery to create immersive, "scroll-stopping" experiences that drive organic growth.
Focus: High-Fidelity Animation & Visual Authority
Strategy: Organic Growth & Performance-Based Content
Tools: CapCut, Canva, and 3D Creative Suites
#SocialMediaManager #3DAnimation #VisualAuthority #HighFidelity #OrganicGrowth #HandFract
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Elevating Luxury Real Estate: Haven Spaces
For Haven Spaces, I focused on the intersection of Structure and organic growth. As a Social Media Manager, I know that luxury real estate requires a high-fidelity touch to stand out in a saturated feed.
I developed a visual system that prioritizes Visual Trust, using clean layouts and strategic storytelling to drive engagement and inquiries. When the design is surgical, the results follow.
#SocialMediaStrategy #LuxuryRealEstate #OrganicGrowth #HighFidelity #BrandDesign
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Ray-Ban | High-Fidelity Social Media Design
As a Social Media Manager, my focus is always on passing the "1.5-second stress test." For this Ray-Ban project, I developed a suite of Instagram Posts and Banner Ads designed to establish immediate Visual Authority.
By utilizing a clean, premium Structure, I ensured that the brand's iconic identity translated seamlessly into high-conversion digital assets. The goal was to build Visual Trust through consistency, ensuring every asset felt like a natural extension of the Ray-Ban legacy.
#SocialMediaManager #VisualAuthority #RayBan #HighFidelity #AdStrategy
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High-Fidelity 3D Biotech Animation: Medical Device & Science Visualization
High-Fidelity 3D Biotech Animation: Medical Device & Science Visualization
Developed a premium 3D animation for Ads Biotech, focusing on high-accuracy scientific visualization. In the biotech industry, visual clarity is as important as technical precision. I created a high-fidelity sequence designed to showcase complex processes with a cinematic, 'medical-grade' aesthetic.
The Strategy:
Precision Modeling: Created detailed 3D assets that reflect the sophisticated nature of biotech equipment and biological structures.
Cinematic Lighting & Texturing: Used advanced rendering techniques to ensure the animation felt 'High-End,' bridging the gap between technical data and marketing appeal.
Strategic Engagement: Designed the animation with 'hooks' specifically for LinkedIn and professional industry presentations to drive investor and partner interest.
The Goal: To transform complex scientific concepts into a visual narrative that builds immediate brand authority and trust for Ads Biotech.
Results:
Technical Authority: Successfully translated complex biotech workflows into an easy-to-understand visual format.
Premium Branding: Elevated the brand’s visual identity to compete with top-tier global medical firms.
Multi-Channel Use: Created a versatile asset usable for website hero headers, trade show displays, and social media ads.
Need to visualize the future of your biotech or medical brand? Let’s turn your complex science into a high-fidelity visual experience. Invite me to a project to bring your tech to life!
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3D Hero Animation for Fintech Landing Page: Nickel
Developed a high-fidelity 3D hero animation for 'Nickel,' a fintech platform. The goal was to create a sleek, premium visual that represents growth and automated flow. By utilizing photorealistic textures and dynamic motion design, this asset was designed to increase landing page dwell time and reinforce brand authority.
Looking to elevate your brand with high-end 3D content?
Click 'Get in Touch' or invite me to a project to discuss how we can level up your visuals.
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Pinterest Marketing Strategist | Kids Clothing Campaign
Strategic lead for a Pinterest-driven campaign focused on 2026 trends like "Glitter Everywhere" and eco-friendly athleisure. I specialize in vertical Video Pins and high-performing Idea Pins that showcase product durability and "mix-and-match" versatility. By utilizing Pinterest Trends and keyword-rich SEO, I capture parent intent 2–3 months before peak seasons like Back-to-School and Holiday 2026. My goal is to optimize ROAS through Pinterest Performance+ tools, creating shoppable, aesthetic boards that turn pins into purchases and scale brand authority.
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Social Media Designer | Skincare & Derma-Tech
Lead visual strategist specializing in "clean-girl" and clinical aesthetics for Instagram and TikTok. I craft high-fidelity 3D product renders, educational ingredient carousels, and high-retention video content using Canva and CapCut. My design approach focuses on "skin-minimalism," balancing luxe typography with texture-focused storytelling to drive organic growth. By leveraging data-driven insights, I ensure every asset from "Texture Tuesdays" to science-backed infographics is optimized to foster community education, scale brand loyalty, and drive e-commerce ROI.
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Social Media Designer | Modern Skincare
Lead visual strategist for Modern Skincare, specializing in a "clean-girl" aesthetic across Instagram and TikTok. I create high-fidelity 3D product renders, educational carousels, and high-retention reels that simplify skincare routines. My design process balances clinical authority with lifestyle appeal, utilizing tools like Canva and CapCut to drive organic engagement. By tracking performance via Metricool, I ensure every design choice from typography to color palette is optimized to scale brand trust, foster community education, and drive e-commerce conversions.
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Social Media Manager For Lighting & Illumination Brand
I managed the social media presence of a lighting and illumination brand, showcasing decorative lighting solutions, LED designs, and creative installations for homes, events, and commercial spaces.
My role involved creating visually engaging content that highlighted the aesthetic impact and functionality of different lighting setups. I developed and scheduled posts including product showcases, installation videos, before-and-after transformations, and design inspiration tailored to attract both individual clients and businesses.
I maintained a consistent and modern brand voice while leveraging trends to increase visibility and engagement. I also analyzed performance insights to optimize content strategy and interacted with potential customers, helping convert inquiries into leads and sales.
Through strategic storytelling and high-quality visuals, I helped position the brand as a trusted provider of stylish and innovative lighting solutions.
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Social Media Manager for Party Designs Brand
I managed the social media presence of a party design brand, showcasing creative event styling, decorations, and themed setups. My role focused on building a visually appealing and engaging online presence that attracted clients planning celebrations and special events.
I created and curated content including event highlights, behind-the-scenes clips, décor inspiration, and short-form videos to capture the brand’s creativity and attention to detail. I also planned and scheduled posts to maintain consistency and align with seasonal trends and event themes.
By leveraging storytelling and aesthetic visuals, I increased audience engagement and positioned the brand as a go-to for stylish and memorable party experiences. I also interacted with followers, responded to inquiries, and helped convert interest into bookings.
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Social Media Manager For Men’s Shampoo Brand
I managed the social media presence of a men’s grooming brand, focusing on promoting its shampoo line through engaging and relatable content. My role involved developing content strategies that highlighted product benefits such as hair strength, scalp health, and confidence.
I created and scheduled posts including product showcases, grooming tips, lifestyle content, and short-form videos tailored to a male audience. I ensured a consistent and appealing brand voice that resonated with modern men.
By analyzing performance insights and staying aligned with trends, I optimized content to boost engagement, increase visibility, and drive customer interest. I also engaged with the audience through comments and messages to build trust and brand loyalty.
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Social Media Manager for Finding Your Dream House
Managed and grew the social media presence of Finding Your Dream House, a real estate-focused brand helping clients discover ideal homes. Developed a structured content strategy to showcase property listings, share home-buying tips, and position the brand as a trusted guide in the real estate space.
Created engaging content including carousels, reels, and story funnels to highlight properties, educate potential buyers, and drive inquiries. Focused on increasing visibility, building trust, and attracting qualified leads through clear messaging and strong calls-to-action.
Implemented DM strategies to respond to inquiries, nurture prospects, and convert followers into clients, supporting consistent lead generation and business growth.
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Social Media Manager for LARKAI
Managed and optimized the social media presence of LARKAI, a tech-driven brand focused on innovation and digital solutions. Developed a structured content strategy to educate, engage, and position the brand as a forward-thinking authority in its space.
Created high-quality content including carousels, reels, and story funnels to simplify complex ideas, highlight products/services, and attract the right audience. Focused on building brand awareness, increasing engagement, and driving qualified leads through strategic messaging and clear calls-to-action.
Implemented DM and engagement systems to nurture prospects, answer inquiries, and convert followers into clients, supporting consistent growth and brand credibility.
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Social Media Manager for ChillMasterz
Managed and grew the social media presence of ChillMasterz, a lifestyle brand focused on relaxation, entertainment, and feel-good experiences. Developed a structured content strategy to attract and engage a youthful audience through relatable, visually appealing content.
Created engaging carousels, reels, and story funnels to showcase the brand’s offerings, promote campaigns, and build a strong online community. Focused on increasing visibility, boosting engagement, and driving customer interest through compelling messaging and clear calls-to-action.
Implemented DM and engagement strategies to connect with followers, nurture leads, and convert interest into loyal customers, supporting consistent brand growth.
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Social Media Manager for Designed Mind Coaching
Managed and grew the social media presence of Designed Mind Coaching, a personal development brand focused on mindset transformation and growth. Developed a structured content strategy to educate, inspire, and connect with the target audience through value-driven posts.
Created engaging content including carousels, reels, and story funnels to communicate key coaching messages, build trust, and position the brand as an authority. Focused on increasing engagement and driving inquiries through clear, relatable messaging and strong calls-to-action.
Implemented DM strategies to nurture leads, build relationships, and convert followers into coaching clients, supporting consistent brand growth and client acquisition.
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Social Media Manager for Connectivity Care Solutions
Managed the social media presence of Connectivity Care Solutions, a healthcare-focused brand, by developing a structured content strategy aimed at educating, engaging, and converting its audience. Created informative and trust-building content including carousels, reels, and stories to simplify healthcare topics and position the brand as a reliable authority.
Focused on increasing brand awareness, building credibility, and driving inquiries through clear messaging and strategic calls-to-action. Implemented DM funnels to respond to potential clients, nurture relationships, and convert interest into qualified leads.
Combined content strategy with audience psychology to create a social media system that supports consistent growth and client acquisition.
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Social Media Manager for Royalty Hood
Managed and elevated the social media presence of Royalty Hood, a fashion brand focused on bold streetwear and self-expression. Developed a structured content strategy highlighting product collections, brand messaging, and lifestyle positioning to attract and engage the target audience.
Created high-converting content including carousels, reels, and story funnels to showcase products and drive traffic to the brand’s website. Focused on building brand authority, increasing engagement, and turning followers into customers through strategic messaging and clear calls-to-action.
Also implemented DM and engagement strategies to nurture leads and support conversions, aligning content with the brand’s identity of confidence, individuality, and empowerment.
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Social Media Manager for All Star Nail Salon
Managed and grew the online presence of All Star Nail Salon by creating engaging, conversion-focused content. Developed a structured content strategy including carousels, reels, and Instagram stories to showcase services, promote offers, and attract new clients.
Focused on increasing visibility, boosting audience engagement, and driving bookings through compelling visuals and clear calls-to-action. Also implemented DM strategies to respond to inquiries and convert followers into paying customers.
This role combined creativity with strategy to build a strong, client-attracting social media presence for the brand.
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