ReMatter is the #1 recycling software in scrap metal. For their conference this week, they needed cinematic visuals that could hold up on massive venue screens, competing for attention in a city where everything is already loud.
I built marquee-style ad screens using Nano Banana and Kling. The challenge with large-format event visuals: what looks good on your laptop looks flat at 20 feet. Every frame had to be composed for scale and for silent loop running.
5 days, concept to delivery. These go live this week in Vegas.
Would you trust AI visuals on a stage this big?
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Big Time Toys releases a steady stream of consumer products — often classic toys reimagined for today’s market — and needed a creative partner to produce e-commerce video content at scale. For the past six months, I’ve been their go-to video producer, delivering 3-4 product videos per month.
Each piece is built using AI-generated visuals with a stylized, eye-catching aesthetic designed to stop the scroll on product listing pages across Walmart, Target, and Amazon. The Hover Soccer spot is a 12-second showcase: neon-lit, high-energy, and engineered to communicate the product’s appeal instantly in an e-commerce environment where you have seconds to convert a browser into a buyer.
Role: Director, Producer
MIMS (Museum of Interactive Media and Software) in Atlanta commissioned an exhibit on the history of Apple software and needed a video to open with the story almost nobody knows — Ron Wayne, Apple’s third co-founder who sold his 10% stake for $800 in 1976 and walked away from what would become the most valuable company in history.
I was given the brief and went deep into research, sourcing archival photographs and historical material to build the narrative from scratch. The creative challenge: everything had to be museum-quality and historically accurate. The solution was to take authenticated archival stills and transform them into AI-generated animations.
The result is a piece that tells a story that’s never been told in motion before — the founding of Apple through the eyes of the man history forgot.
Rematter partnered with REMA (Recycling Materials Association) for their major annual expo in Las Vegas and needed a trailer to announce the partnership and build buzz ahead of the event.
Working from a mix of existing assets conference photos, limited footage, and previous case study material I wrote, directed, and produced a dynamic announcement trailer that blended real-world industrial imagery with AI-generated transitions and motion graphics. The final piece scales from gritty, on-the-ground recycling operations to a polished brand moment, ending with Rematter’s logo on a dimensional sphere that gives the whole thing a sense of scale and ambition.
The result: an announcement piece designed to position Rematter as an innovation leader within the REMA ecosystem heading into the biggest industry event of the year.
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Working directly with the Denny’s CEO’s team, I was briefed to tell the story behind their Cookies for Cancer program — and given the freedom to find the narrative myself.
Through a series of interviews with families and program participants, I discovered the story of Aden — a boy whose miraculous recovery was made possible by a cancer vaccine funded in part by the Cookies for Kids’ Cancer program. Aden’s story had been documented before, which gave me a rich archive of footage to build from, and his journey became the emotional spine of the piece.
The final video weaves Aden’s personal story with program-wide impact data, connecting the everyday act of buying a cookie at Denny’s to the life-saving research it funds.
Jennifer Lindberg Studio (San Antonio) needed a top-of-funnel video to emotionally connect with women seeking portrait sessions with their dogs. The brief: create something that makes them feel before they book.
Starting from a single photograph her highest-performing image on social. I wrote, directed, and produced a complete cinematic 9:16 video using AI generation. One photo in, full emotional story out. The piece uses a photorealistic portrait photography style to maintain brand consistency with Jennifer’s existing work while expanding it into motion.
The result is an emotional storytelling piece designed to sit at the top of her marketing funnel — identifying the audience, connecting through feeling, and driving them toward booking.
Role: Writer, Director, Producer