What's included

• Brief & Content Plan

  Following the brief with the client, in line with their overall digital marketing strategy (including target audience, timing, budget, media mix), I will provide a Content Plan focusing on a general outline of all the content that will be developed and the various technical and commercial specifications. I will complement the content plan with an overview of the time schedule and budget for the project, in order to better inform the decision-making of the client.

• First Drafts & Review

  Based on the brief and the overall goals of the project, I will provide one or more design variations that fit the style and the goals of the client, while also allowing for a choice between different possible solutions. Based on the first review, we will outline the final design direction which will be used as a base for the subsequent phases of the project.

• Complete Content Draft & General Review

  Based on the agreed scope of work and the reviewed content drafts, I will provide the client with the complete content design draft suitable for a general review of the work.

• Reviews, Updates & Final Touches

  Following the general review, and based on the inputs from the client, I will proceed with fine-tuning the content and updating the design as needed, reaching the final version that fits the client's requirements.

• Final Content Design Delivery

  Following all the reviews and finishing touches, I will complete the project based on the client's final indications and provide a final executive version of the content. The final formats and all the editable files will be agreed upon at the beginning and delivered accordingly.