Stand out with a voice and messaging that's unmistakably yours. 🎉
What you get: A complete voice system with a clear persona anyone can channel, specific voice traits with grammar rules that eliminate guesswork, and a toolkit of headlines and messaging that connects emotionally while driving action. Plus copy samples that show your voice in action.
What's included
Brand Verbal Identity
A clear framework for your brand to communicate with clarity and character, including:
Brand Voice Persona: A distinct personality to step into when writing for your brand
Voice Traits: 3-4 unique characteristics that make up your brand voice
Writing Rules: Grammar rules for writing in your brand voice
You won't sound like the other guys, ever.
Brand Headlines
A set of soft, values-driven headlines and performance-focused headlines tailored for packaging, social, ads, landing pages, and more.
Supporting Messaging Tools
Practical tools, language conventions, brand vocabulary, and copy examples to make writing in your voice easy and consistent.
Stand out with a voice and messaging that's unmistakably yours. 🎉
What you get: A complete voice system with a clear persona anyone can channel, specific voice traits with grammar rules that eliminate guesswork, and a toolkit of headlines and messaging that connects emotionally while driving action. Plus copy samples that show your voice in action.
What's included
Brand Verbal Identity
A clear framework for your brand to communicate with clarity and character, including:
Brand Voice Persona: A distinct personality to step into when writing for your brand
Voice Traits: 3-4 unique characteristics that make up your brand voice
Writing Rules: Grammar rules for writing in your brand voice
You won't sound like the other guys, ever.
Brand Headlines
A set of soft, values-driven headlines and performance-focused headlines tailored for packaging, social, ads, landing pages, and more.
Supporting Messaging Tools
Practical tools, language conventions, brand vocabulary, and copy examples to make writing in your voice easy and consistent.