Reels & TikTok videos creation by Lesia Kaplan

Reels & TikTok videos creation

Lesia Kaplan

Contact for pricing

About this service

Summary

video is crafted with your audience and platform in mind: we start with a strong concept, build in clear messaging, and shape it into a story that feels native to Instagram or TikTok.

Whether it's an expert tip, a behind-the-scenes look, or a branded visual story — I tailor everything to your goals, tone of voice, and content style. My process combines storytelling logic (hook–value–payoff) with editing techniques that boost watch time and engagement.

This isn’t about chasing trends blindly — it’s about using what works smartly, and making it your own. The result? Videos that stop the scroll and leave a lasting impression.

Process

You tell me your goals, offer, and target audience 1. I pitch a few creative concepts (or work from your idea) 2. I write, film, and edit the video 3. You get a ready-to-post file (or I can post it for you)

What's included

Creative Concept & Scripting
I’ll develop content ideas based on your goals, brand voice, audience needs, and current trends. This includes either a full script or key talking points to guide the video — always with a clear hook, structure, and CTA in mind.
Filming & Voiceover (Optional)
Depending on the format, I’ll either film the video myself (UGC-style, talking to camera, hands-only, etc.) or use your visuals. Voiceover or on-camera narration can also be included if needed — confident, friendly, and brand-aligned.
Editing & Optimisation
I’ll edit the video for maximum performance — adding captions, overlays, music, and effects that boost retention and engagement. Every video is optimized for platform (9:16, pacing, duration, trending sounds, etc.) and ready to post.
Content Variations (Optional)
Need A/B versions for different platforms or hooks? I can provide multiple edits of the same video — with alternate intros, captions, or formats for TikTok, Instagram, or YouTube Shorts.

Example projects