Custom Brand Identity for your cosmetic brand

Pro

Anita Autorino

Contact for pricing

About this service

Summary

I offer branding, logo design, and packaging solutions tailored to create cohesive and impactful brand identities. Specializing in typographic designs, I prioritize clean, minimalist aesthetics that align with each brand's vision. My process includes collaborative phases like moodboards and optional brandbooks, ensuring every project is both strategic and visually compelling.

Process

About the project
Elevate your brand with a complete branding and packaging solution that seamlessly integrates a strong logo, standout packaging, and a detailed brandbook. As an experienced designer, I specialize in crafting cohesive and luxurious brand identities that resonate with your audience. Whether you have a vision in mind or need guidance, I’m here to collaborate and ensure every detail aligns with your brand’s goals.
Share your product details, visuals, and preferences, and I'll meticulously review everything. Rest assured, I'll communicate any missing elements, extending the delivery if necessary, to guarantee a flawless final result. You'll receive an illustrator file with outlined fonts and a high-resolution PDF, ready for flawless printing.
Please discuss the project with me beforehand.
Initial Discussion & Moodboard We’ll begin by discussing the scope of the project and creating a curated moodboard to align on the desired style, tone, and direction for the logo, packaging, and overall brand identity.
Logo Design Phase I’ll create two logo concepts (primary, secondary, and monogram options). You’ll choose one direction, and we’ll refine it through up to three feedback rounds.
Packaging Design Phase (if applicable) After finalizing the logo, I’ll design two packaging concepts (label or box). You’ll select one direction, and I’ll polish the chosen design with two feedback rounds included.
Brandbook Creation Once all assets are completed, I’ll compile a detailed brandbook outlining logo usage, typography, color palette, and packaging guidelines, ensuring consistency across your brand.
Deliverables
Logo Files: Outlined Illustrator files (.ai), scalable .svg, and high-resolution .png with transparent backgrounds.
Packaging Files (if applicable): Print-ready outlined Illustrator and PDF files.
Brandbook: A comprehensive PDF guide for brand consistency.
Please note that a contract will be shared for signature with terms and conditions for our work together.

What's included

  • Moodboards

    The project begins with a collaborative phase where I share a carefully curated moodboard. This serves as a visual guide to align on the desired style, tone, and direction of the design, ensuring we’re on the same page from the start.

  • Logo Design

    I specialize in designing primarily typographic logos, customized to fit your project's needs. Deliverables include a main logo, a secondary logo, and a monogram or icon, depending on the project requirements. Each design is tailored to align with your brand's vision, ensuring a cohesive and competitive identity.

  • Brandbook

    Your branding package includes a basic but detailed brandbook that outlines primary visual guidelines, ensuring consistent application of your brand across all platforms. This includes: • specifications for logo usage ˝• typography • color palette • packaging architecture (in case that we work on packaging)

  • Packaging Design (Optional)

    I offer tailored packaging design to showcase your product beautifully. Depending on your needs, the design can be for labels or boxes.

Recommendations

(5.0)

Tim Atkins

Client • Jan 29, 2025

Recommended

Talented, friendly, professional, timely, great communicator, and artistic -- I look forward to working with Ani again and recommend to anyone who needs help with their designs.

Chris Moukarzel

Client • Jan 25, 2025

Recommended

This is my third project with Ani, and her work is impeccable every time! She's attentive, caring, and communicates flawlessly, making the process worry-free. Trust her expertise—you can't regret it! She exceeds expectations!

Puresterra Skincare • Puresterra

Client • Jan 24, 2025

Recommended

Anita is a very talented designer, helped realizing my vision into beautiful packaging in style and sophistication. She's very intuitive so I never needed to explain much or go through much of revisions. I was able to trust her work confidently and never disappointed. Highly recommended.

Recommended

Working with Ani has been an absolute pleasure. She brought me comfort, peace of mind, and clarity in my vision and direction. Her work exudes luxury and professionalism, which perfectly aligns with the standards I strive for. I've entrusted Ani with designing my logo and packaging, and her exceptional service keeps me coming back for more. She's understanding, communicative, and always delivers beyond expectations. I highly recommend her for anyone looking for top-tier design and service.

Jenny Orenstein • Lunalux

Client • Jan 7, 2025

Recommended

I found Ani after having some design work done for me that was below average. I desperately needed it fixed promptly as well as extra design work done for me for packaging of my products. Ani was so wonderful to work with and was able to get to work on it quickly and fulfil what I was after. She is efficient and very talented at what she does. I recommend her for your design needs and will certainly use her again.

Aaron -

Client • Sep 19, 2024

Recommended

Aaron recommends working with Anita

Recommended

Aaron recommends working with Anita


Client • Sep 18, 2024

Samu Ncube

Client • May 8, 2024

Recommended

Anita is incredible at what she does. I gave her a mood board for my personal brand and she captured it so beautifully! I’ll be working with her again and would not hesitate to recommend her work.

Sophia Khan

Client • May 30, 2023

Recommended

Ani is an exceptional designer, I would go as far as to say she is the best I have ever encountered. I would accredit a large amount of my brands success to her unique product design, perfectly encapsulating my vision and hopes for the brand and putting it into the packaging of each item in our range. She is capable of making magic! We will continue to work with Ani for as long as she is available. I could not recommend her more, she is what you need if you intend to elevate your branding.

Tanya Mudariki

Client • Mar 8, 2023

Recommended

It was a dream come true to work with Anita. Not only is she an exceptional designer with incredible talent, but she also possesses a deep understanding of what a business needs to succeed in its particular market. Her intuition and awareness are truly remarkable. I am eager to collaborate with her again on all my future brands. Simply put, she is amazing!

Robbie Salter • Jupiter

Client • Mar 6, 2023

Recommended

Couldn't be happier with my experience with Ani. Definitely going to collaborate again in the future!

Recommended

Robbie at Jupiter hired Anita and recommends working with them


Client • Mar 21, 2023

Julia Dyemina • SOJURO

Client • Feb 13, 2023

Recommended

Hi, our work experience with Anita was absolutely perfect. Anita helped us to build strong visual identity that 100% met our expectations. Anita is not only a great professional, but also has excellent communication skills. Highly recommend!

Recommended

We could not be any happier with the result. Anita completely understood our wants and needs and was happy to make amendments to get everything just right. We are already planning our next projects together. Thanks for making our vision a reality. Team Hilltop

Skills and tools

Brand Designer

Logo Designer

Packaging Designer

Adobe Illustrator

Adobe Photoshop

Industries

Beauty
Dietary Supplements
Cosmetics

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