Empowering Startups with Market Validation and Strategy

Laurencia Odjo

Contact for pricing

About this service

Summary

I offer tailored market analysis and idea validation services to entrepreneurs and early-stage startups, helping them identify real, solvable problems and design impactful, market-ready solutions. What sets me apart is my firsthand experience of entrepreneurial challenges, which has equipped me with a unique blend of resilience, innovation, and a proven methodology to reshape ideas into sustainable, competitive businesses.

Process

Process Overview:

Discovery & Consultation (1-2 Days):

A detailed consultation to understand your vision, objectives, target audience, and industry.

Clarify key elements like business model, value proposition, and goals or idea stage.

Draft Development (3-5 Days):

Create a draft idea validation report or market analysis report depending on the needs identified during discovery and consultation

Use visual aids like graphs, charts, and diagrams for clarity.

Review & Feedback (2 Days):

Present the draft for your review and input.

Refine the content based on your feedback.

Final Delivery (1 Day):

Provide a polished, Idea validation report in PDF, Word, or PowerPoint formats with reshaping recommandation if needed and actionnable strategy for the next step if validated.

What's included

Comprehensive Market Analysis Report
A detailed report covering market trends, industry insights, customer needs, and competitor landscape, enabling informed decision-making and strategy formulation.
SWOT and PESTEL Analysis
In-depth evaluations highlighting your business's strengths, weaknesses, opportunities, and threats alongside external factors like politics, economics, and technology that impact your market.
Validated Business Idea ( service or product) Report
Clear validation or refinement of your business idea, supported by data and insights from research, ensuring its market viability and relevance to target audiences.
Competitor Benchmarking Analysis
A thorough assessment of your competitors, including their strengths, weaknesses, market positioning, and strategies, to inform your competitive edge.
Strategic Recommendations and Action Plan
A step-by-step strategy with prioritized actions for implementing or improving your solution, enhancing its competitiveness, and achieving business objectives.

Example projects