Brand Identity Design - Logo & Visual Branding
Starting at
$
800
About this service
Summary
Are you looking to launch a new brand, elevate an existing brand identity, or undergo a full rebrand? This service offers tailored design solutions that transform your marketing objectives into a visually compelling brand narrative. By aligning visual design with marketing strategy, we’ll create a logo & cohesive brand identity that truly engages your target market & drives brand success.
Ready to bring your vision to life & or elevate your brand image? Your brand’s story starts here!
Please select the package (1 or 2) that works best for you & let's make it happen!
Process
1) Basic Package: The Logo Express
Pricing: Starting Price = 800USD, Duration: 1 Week, Minimum
What’s Included:
Get a professionally designed custom logo that brings your brand to life and boosts brand recognition. This package includes 1 unique custom logo design, plus a handy guide featuring a color palette and expert tips to help you use your logo effectively across all platforms. Stand out with a one-of-a-kind logo that sets your brand apart!
Deliverables:
Get professionally designed logo image files in multiple formats for flexible use, scalable vectors, editable PDF, and transparent background versions, perfect for placing your logo across a variety of backgrounds. Includes a PDF instruction guide to help you use your logo with confidence and consistency.
Together we can turn your vision into reality in a shorter time period, ready for launch.
About This Package:
Summary
Need a logo fast? Get a high-quality, professionally designed logo tailored to your brand’s unique vision, delivered in about one week. Perfect for startups, rebrands, and side hustles, this quick turnaround logo design service helps you launch your brand sooner and with confidence. Skip the long wait and stand out from day one!
The Process:
Phase 1: A quick discovery call or detailed questionnaire to understand your needs and brand vision. Followed by targeted research to develop a strong logo concept tailored to your business.
Phase 2: Creation and refinement of a custom logo design based on the approved concept, ensuring a professional and unique visual identity.
Phase 3: Delivery of logo files for your review and approval. (Include’s 2 rounds of revisions to perfect your logo.)
This package offers a fast and efficient logo design process ideal for startups and small businesses. For a full brand identity solution, check out my more comprehensive Standard Package below, which includes everything in the Basic Package and more.
2) Standard Package: Branding / Visual Identity development
Pricing: Starting Price = 1200USD, Duration: 2 Weeks, Minimum
What’s included:
Kick- Start / Discovery Call
A deep dive into your brand’s story, uncovering what makes it unique, your core values, and business goals. We explore how to help your brand stand out with a consistent, authentic voice and a compelling visual story, creating a narrative that truly connects with your target market and ideal audience.
Creative Direction: Bringing Your Brand’s Vision To Life
With in-depth research and strategic insight, a carefully crafted creative vision is developed, inspired by your brand’s unique narrative. This transforms your story into a distinctive style with a bespoke color palette. Through a collaborative process, every design element is thoughtfully created to align with your brand marketing objectives, building a compelling visual identity that reinforces your brand messaging and strengthens your market positioning, truly bringing your vision to life.
The Logo Design
Your logo is your brand’s signature and visual ambassador. Based on the chosen creative direction and your brand’s story, a concept will be developed using the key elements of your brand narrative. The goal is to design a unique, professional, and memorable logo that aligns with your marketing objectives and functions seamlessly across a variety of platforms and media.
Typography & Brand Colors
During the brand design process, the right font(s) and color palette, best suited to your brand, will be carefully selected to enhance your brand’s personality and visual identity. These key design elements create consistency across all platforms and help make your brand more recognizable and memorable.
Brand Guide: Your Brand Identity In Action
An easy-to-follow brand guide (PDF) that shows you how to use your logo and brand identity effectively across real-world applications. This includes visual examples of your logo and brand identity in action, demonstrating how to maintain a strong and consistent brand image. With clear guidelines, your brand will stay cohesive and recognizable, ensuring it’s built to last.
Deliverables
Logo files in multiple formats that work across a variety of platforms & a brand guide PDF.
About This Package:
Summary
Hello & welcome! I’m Sami, and I’m here to help you translate your brand’s marketing objectives into a visually compelling narrative. Whether you’re launching a startup or looking to elevate an existing brand, this Branding Package is designed to ensure your brand image aligns with your business goals and marketing strategy.
Together, we’ll take a deep dive into your marketing objectives to develop—or refine—the creative direction of your brand identity, including custom logo design, brand colors, typography, and comprehensive brand guidelines. The result: a cohesive brand image that reflects your vision and resonates with your target audience through strategic visual design.
Ready to bring your vision to life or elevate your brand identity?
Let’s make it happen. Your brand’s story starts here!
Process:
Phase 01: Research & Creative Direction
We start by taking a deep dive into your brand, Who is (insert brand name) & what is the purpose of your brand/business. This helps to gain an understanding of your goals & to shape a strategy that sets the foundation for your visual identity.
Phase 02: Design & Feedback
This is where your brand takes shape based on the results of phase 1. We create your logo, color palette, typography & overall brand identity, presenting 2 logo variations based on the chosen concept / creative direction. You’ll also see basic imagery showcasing how the brand would look like in real-world applications, enclosed in a PDF for your review. Based on your feedback we will proceed to phase 3 with your selected logo version.
Phase 03: Your New Brand Identity In Action & Guideline
Finally, ready to tell the your brand’s story. Your new branding can be applied across various forms of digital & or printable marketing materials to create consistency & a memorable brand experience. This will all be encased in a comprehensive brand guide (PDF) to ensure consistency & help you build a strong connection with your target market.
Phase 04: Time To Launch Your Brand!
After launch, it is key that you keep up the consistency in the application of your brand identity across all marketing collateral (digital & or print), in order to make sure it continues to align with your marketing objectives.
Need help developing marketing collateral/materials & more?
Be sure to check-out my On-demand design service to help you create visuals that elevate your brand, help you standout & make a lasting impact in your target market(s). Feel free to reach out via email, & we’ll find the best solution for your design needs. Let’s bring your vision to life!
What's included
Basic Package
Get professionally designed logo image files in multiple formats for flexible use, scalable vectors, editable PDF, and transparent background versions, perfect for placing your logo across a variety of backgrounds. Includes a PDF instruction guide to help you use your logo with confidence and consistency.
Standard Package (More Comprehensive)
Includes everything in the Basic Package and more. In addition to professionally designed logo files in all essential formats (scalable vectors, editable PDFs, and transparent backgrounds), you'll receive a comprehensive brand guidelines PDF. This detailed guide offers expert instructions and best practices to help you apply your brand identity consistently across digital and print media, boosting brand recognition, cohesion, and visual impact.
Your vision deserves the best. Choose your package & let’s make it happen!
For a detailed breakdown of each package, click on the 'About this service' tab above.
Example projects
Recommendations
(5.0)
Samuel Godwin
Client • Jun 11, 2025
Recommended
I’ve had the pleasure of working with Sami Toutoungi, a highly skilled freelance graphic designer, for over three years as a creative collaborator on projects across a wide range of industries, including notable work for Meprolim, ArtAurea, and BMW. He brought a holistic view of design that aligned with business goals, resonated with the target audience, and elevated the overall brand experience. For anyone looking for a versatile, strategic, and dependable designer, Sami is the go to designer.
Duration
1 week
Skills and tools
Brand Designer
Brand Strategist
Graphic Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Industries
Design
Digital Media
Marketing