Premium Packaging designDaria Shiian
I design premium packaging systems that transform products into emotionally resonant objects, blending strategy, storytelling, materiality, and tactile detail into a cohesive, memorable experience.
With over 10 years of experience as a Brand Designer and Art Director, I take a holistic approach to packaging that considers the audience, the retail or digital environment, and the complete unboxing journey. I specialize in creating scalable, production-ready packaging ecosystems that elevate perceived value, differentiate brands in competitive markets, and leave a lasting sensory impression long after the first touch.
What's included
Art Direction
• Discovery deck outlining market research, brand values, audience, positioning, and competitive landscape
• Curated mood board reflecting style, tone, and emotional direction
• 2–3 distinct creative directions for the brand identity
Logo & Packaging Design Development
• Custom logo design (primary and secondary versions if applicable)
• Development of a distinctive visual concept for the packaging
• Design of all visible sides, clear information hierarchy
• Graphic language: patterns, illustrations, typography, layout system
• Adaptation across product variations and SKUs
• Scalable system for future product extensions
Materials & Production Direction
• Material recommendations
• Finish and print technique guidance:
– embossing / debossing
– foil stamping
– specialty coatings (soft-touch, spot UV)
– texture and tactile effects
• Print feasibility review and production constraints consideration
• Cost-aware optimization without compromising premium quality
Mockups & Presentation
• High-end packaging mockups
• Lifestyle and contextual visuals for marketing and e-commerce
Final Files & Handoff
• Production-ready artwork preparation
• Print-ready files
• Delivery of all final assets
• Printer/manufacturer handoff checklist
• Support during production and pre-press stages
Optional Add-Ons
• Presentation files
• Social media templates
• Website design
• Print materials: business cards, letterheads, envelopes, brochures, etc.
• Brand marketing collateral
• Brand guidebook
FAQs
Most full packaging design development projects take 6-12 weeks, depending on scope, feedback cycles, and added deliverables like packaging or website concepts. Accelerated timelines may be possible.
Yes. I regularly work with early-stage and pre-launch businesses. I help founders clarify their vision, define their narrative, and shape a brand world even before the product or service is fully developed.
My approach is holistic and experiential. I combine strategy, storytelling, and multisensory cues to build brands that feel cohesive, emotionally resonant, and scalable across every touchpoint.
Yes. Branding is one of my specialties. I create strategic, emotionally rich brand identities that blend storytelling, design, and multisensory experiences into a unified, memorable system.
Absolutely. Once the identity system is complete, I can create website concepts, social templates, and additional collateral to support launch and brand consistency.
I usually need:
• A short brand questionnaire (I also provide the brief)
• Any existing materials (if available)
• Initial vision, mood, references, or inspirations.
This helps me understand your goals and build a direction that feels aligned and confident.
Example work
Daria's other services
Starting at$9,000
Duration1 week
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Graphic Designer
Packaging Designer
Print Designer
Service provided by
Daria Shiian New York, USA
- 55
- Followers
Premium Packaging designDaria Shiian
Starting at$9,000
Duration1 week
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Graphic Designer
Packaging Designer
Print Designer
I design premium packaging systems that transform products into emotionally resonant objects, blending strategy, storytelling, materiality, and tactile detail into a cohesive, memorable experience.
With over 10 years of experience as a Brand Designer and Art Director, I take a holistic approach to packaging that considers the audience, the retail or digital environment, and the complete unboxing journey. I specialize in creating scalable, production-ready packaging ecosystems that elevate perceived value, differentiate brands in competitive markets, and leave a lasting sensory impression long after the first touch.
What's included
Art Direction
• Discovery deck outlining market research, brand values, audience, positioning, and competitive landscape
• Curated mood board reflecting style, tone, and emotional direction
• 2–3 distinct creative directions for the brand identity
Logo & Packaging Design Development
• Custom logo design (primary and secondary versions if applicable)
• Development of a distinctive visual concept for the packaging
• Design of all visible sides, clear information hierarchy
• Graphic language: patterns, illustrations, typography, layout system
• Adaptation across product variations and SKUs
• Scalable system for future product extensions
Materials & Production Direction
• Material recommendations
• Finish and print technique guidance:
– embossing / debossing
– foil stamping
– specialty coatings (soft-touch, spot UV)
– texture and tactile effects
• Print feasibility review and production constraints consideration
• Cost-aware optimization without compromising premium quality
Mockups & Presentation
• High-end packaging mockups
• Lifestyle and contextual visuals for marketing and e-commerce
Final Files & Handoff
• Production-ready artwork preparation
• Print-ready files
• Delivery of all final assets
• Printer/manufacturer handoff checklist
• Support during production and pre-press stages
Optional Add-Ons
• Presentation files
• Social media templates
• Website design
• Print materials: business cards, letterheads, envelopes, brochures, etc.
• Brand marketing collateral
• Brand guidebook
FAQs
Most full packaging design development projects take 6-12 weeks, depending on scope, feedback cycles, and added deliverables like packaging or website concepts. Accelerated timelines may be possible.
Yes. I regularly work with early-stage and pre-launch businesses. I help founders clarify their vision, define their narrative, and shape a brand world even before the product or service is fully developed.
My approach is holistic and experiential. I combine strategy, storytelling, and multisensory cues to build brands that feel cohesive, emotionally resonant, and scalable across every touchpoint.
Yes. Branding is one of my specialties. I create strategic, emotionally rich brand identities that blend storytelling, design, and multisensory experiences into a unified, memorable system.
Absolutely. Once the identity system is complete, I can create website concepts, social templates, and additional collateral to support launch and brand consistency.
I usually need:
• A short brand questionnaire (I also provide the brief)
• Any existing materials (if available)
• Initial vision, mood, references, or inspirations.
This helps me understand your goals and build a direction that feels aligned and confident.
Example work
Daria's other services
$9,000