Elevate Experience, Drive Conversions: Expert UX Audit

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About this service

Summary

UX never ends. There are always something to improve and move the needle.
No matter if your drop off rate is too high, engagement too low or conversions below the expected: I can help you elevate your digital product with a bespoke in-depth analysis to identify usability issues, conversion bottlenecks, and improvement opportunities, all executed by an UX Architect with 25+ years of experience in digital and in a wide range of industries.

Process

User Journey Mapping
Flow Prioritization
Task Analysis
Cognitive Walkthrough
Interface Inspection / Annotation
Criticality Classification and Prioritization
Recommendations and Low Fidelity Solutions
High Fidelity Prototypes / Design Implementations

What's included

  • User Journey Mapping

    Visualization of the steps, thoughts, and feelings a user experiences while interacting with a product or service to achieve a goal.

  • Task Analysis

    Break down user's goals into discrete steps and actions to understand how users perform tasks, often to identify pain points or inefficiencies.

  • Cognitive Walkthrough

    A usability inspection method where evaluators "walk through" a task step by step from a user's perspective and identifying potential problems.

  • Flow Prioritization

    Determining which user flows or paths within a system are most critical to user success and business goals, guiding design and testing efforts.

  • Interface Inspection / Annotation

    Systematic review of a user interface against usability principles and guidelines, documenting observations and adding notes directly onto screenshots or designs.

  • Criticality Classification, Prioritization, Recommendations, and Low Fidelity Solutions

    List of identified usability issues, classifying their severity and impact on users and business goals, and prioritizing them accordingly, with specific recommendations for improvement, accompanied by low-fidelity sketches or wireframes to illustrate potential solutions when needed.

  • High Fidelity Prototypes / Design Implementations

    Interactive models that closely resemble the final user interface with detailed visual design and anottation based on approved concepts and feedback.


Skills and tools

UX Designer

UX Engineer

UX Researcher

FigJam

FigJam

Google Sheets

Google Sheets

Markup.io

Markup.io